Industry Pro Newsletter: Concord Theatricals' Catalog Now On Stage MagApril 15, 2024As news of additional cuts comes from more councils in the UK, in the US, a new piece of legislation looks to support the still struggling live entertainment industry as it emerges into the new normal. As evidence of the need for such action, we’ve got stories about layoffs at a New Jersey NPR station, as well as another urgent fundraising plea.
Industry Pro Newsletter: New Study Looks to the Preparedness of Arts Orgs to Face Future ChallengesApril 8, 2024In a sign of an industry on the rebound, Center Theatre Group in Los Angeles is getting ready to announce a return of programming at the Mark Taper Forum, where production was paused last year while the organization went through a budget crunch. Additionally, following the casting of a Black actress in the role of Juliet, an upcoming West End production of Romeo and Juliet from the Jamie Lloyd Company started dealing with racist backlash online - we’ll show you how the company responded.
Industry Pro Newsletter: Grants and Government Spending Impact on Arts BudgetsApril 1, 2024This week, stories abound about the impact funding can have on the arts - from the UK, an editorial about how the collapse of funding for the creative industry was predictable. In the US, we have stories of large gifts making a huge impact - no-cost rentals at 59E59 - as well as changes to the way Florida is apportioning their arts budget.
Meet a Marketer: Annisha Hinkle of the LA PhilMarch 28, 2024Annisha Hinkle is the Senior Manager, Promotions and Partnerships with the Los Angeles Philharmonic, where she works on campaigns for LA Phil shows and other events happening at the Walt Disney Concert Hall, the Hollywood Bowl, the Ford, and beyond.
Industry Pro Newsletter: Subscription Study in PittsburghMarch 25, 2024The storm of openings has begun on Broadway, as we prepare for what will be an even busier April leading into the conclusion of the 2023-2024 Broadway season. Amidst that storm, great work continues off-Broadway, as Cara Joy David reminds us when she pays a visit to Dead Outlaw.
Industry Pro Newsletter: Public Declines to Recognize UnionMarch 18, 2024As the unionization wave continues to move through theatrical workers across the country, two developments last week highlighted the movement: the Public Theatre declined to voluntarily recognize the unionization effort of their workers, and workers at the Goodman Theatre sought their own union affiliation.
Industry Pro Newsletter: Do 'Influencers' Bring in An Audience?March 4, 2024As theatre marketers continue to try and find new ways to market their shows - and in a very crowded Broadway season new ways to break through the noise - there is a strong trend to chase the next shiny thing. One of those elements of marketing that is newer to the marketplace is the use of influencers.
Industry Pro Newsletter: Who Benefits from the NYS Tax Cut for Broadway?February 20, 2024Another theatre has announced their closure, with Cutting Ball in San Francisco becoming the latest to look at their financial situation and decide that there was no viable path forward. We’ll have more coverage here and in our marketing update about the things that are working for theatres that have found a way to thrive in the new normal.
Meet a Marketer: John Zorn of Arts ReachFebruary 15, 2024After completing his M.B.A. at Stanford, John has combined a career of performing on the clarinet with helping manage symphonies such as the Detroit Symphony and San Jose Symphony, consulting with art organizations, and leading Arts Reach, The Association of Arts Management, Marketing and Development Professionals.
Industry Pro Newsletter: AEA Members Authorize Strike, Boston Theaters Fight for SurvivalFebruary 12, 2024AEA members voted to authorize a strike against the Broadway League of the development agreement - while this doesn’t mean the union will call a strike, it does give them another bargaining chip in their ongoing negotiations with the League. Regionally, we have a lot of stories of announced retirements and new leaders stepping into roles.
Industry Pro Newsletter: Suburban Theatre Audiences Are Still Missing in NYC and BeyondJanuary 16, 2024Cara Joy David explores the concerning trend that suburban audiences are less willing to travel into the city center to see shows due to a perceived increase in crime in the city, leaving audiences feeling less safe getting in and out of shows. In the UK, funding cuts force theatres to innovate in ways to stave off closure and grow their audience.
Meet a Marketer: Josh Katzker, Director of Marketing at The REV Theatre CompanyJanuary 10, 2024Josh Katzker (he/him) is the Director of Marketing for The REV Theatre Company. He has served The REV in several capacities since 2005. He spent several seasons acting and road managing with The REV on Tour before joining the administrative staff in 2015. In January of 2022, Josh became the company's Director of Marketing.
Industry Pro Newsletter: Hopes for 2024, National Theatre Wales 100% Funding CutJanuary 8, 2024Cara Joy David looks at the stage door experience at the musicals currently running on Broadway, we check in with various insiders hopes for Broadway in 2024, and we look at Dallas and Denver - where the recovery has taken different paths. Across the pond, the National Theatre Wales deals with a complete funding cut from their arts council.