TODAY SHOW Is #1 Season-to-Date
by Tori Hartshorn - April 10, 2018 NBC News' TODAY is the number-one morning show across the board, beating the competition in total viewers, A25-54 and A18-49 season-to-date. TODAY also topped ABC's GMA in the key A25-54 demo last week, marking its 119th straight week and its best streak in nearly six years. On Tuesday, TODAY won ou...
TODAY Is #1 In Total Viewers For 6 Straight Weeks
by Tori Hartshorn - December 04, 2018 TODAY was the number-one morning show outright last week topping “Good Morning America” in total viewers for the sixth consecutive week, its best across-the-board streak since January. TODAY has now won the key demo A25-54 for 153 straight weeks, its best demo streak in over six years. Season to dat...
NBC's TODAY is Number One for 36 Straight Months
by Kaitlin Milligan - August 28, 2018 NBC News' TODAY was the number-one morning show for the month of August, topping ABC's “Good Morning America” in the key A25-54 demo. TODAY has now won the key demo for 36 straight months (139 consecutive weeks), its best streak in over six years. TODAY posted its biggest total viewer and key demo d...
TODAY Takes Ratings Gold, Wins Across The Board First Week Of Olympics
by Tori Hartshorn - February 21, 2018 NBC News' TODAY continues its ratings streak as the top morning news broadcast across the board during week one from PyeongChang, South Korea. Co-anchored by Savannah Guthrie and Hoda Kotb, TODAY's first week of the Winter Games had its best advantage over GMA in eight years in both total viewers an...
TODAY Posts Best Ratings in a Month
by Kaitlin Milligan - October 16, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's Good Morning America in the key A25-54 demo. For 146 straight weeks, TODAY has won A25-54, delivering its best streak in over six years. TODAY also saw its best deliveries in total viewers, A25-54 and A18-49 in a month. On Frid...
TODAY Wins July Sweep
by Tori Hartshorn - July 27, 2018 NBC News' TODAY won both key demos for the July sweep period, topping ABC's “Good Morning America” in A25-54 and A18-49. TODAY has been number-one in the A25-54 news demo for 13 consecutive sweeps, it's best streak in six years. TODAY has also been number-one in A18-49 for 15 straight sweeps....
TODAY SHOW Continues Winning Streak
by Tori Hartshorn - May 08, 2018 NBC News' TODAY continues its run as the number-one morning show in the key A25-54 and A18-49 demos, marking its best streak in both measurements in six years. TODAY also posted its best total viewers ratings in nine weeks, narrowing the gap with GMA by 63% year-over-year and week-over-week. TODAY h...
NBC's TODAY Wins Total Viewers Two Days Straight; Tops GMA
by Caryn Robbins - August 29, 2017 NBC News' TODAY was the number-one morning show outright topping ABC's “Good Morning America” for two days straight in total viewers and all demos last Wednesday and Thursday....
TODAY SHOW Is #1 in Key A25-54 Demo for 136 Straight Weeks
by Tori Hartshorn - August 07, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's “Good Morning America” across the key A25-54 and A18-49 demos. For 136 straight weeks, TODAY has won A25-54, delivering its best streak in over six years. Additionally, the morning show has led the A18-49 demo for 155 out of th...
TODAY Is #1 For 35 Straight Months
by Tori Hartshorn - July 31, 2018 NBC News' TODAY was the number-one morning show for the month of July, topping ABC's “Good Morning America” in the key A25-54 demo. This win marks TODAY's 35thstraight month (136 consecutive weeks) in first place in the key demo, its best in six years. TODAY also won with A18-49, its 40thconsecutive...
NBC's TODAY is No. 1 Outright for 2 Days & Wins in Key Demo
by Caryn Robbins - November 14, 2017 TODAY was the number-one morning show outright last Wednesday and Friday, placing first in total viewers and all demos. TODAY has now finished first across-the-board on multiple days for the third week this season....
TODAY SHOW Wins The Week Again, Tops GMA for 147 Consecutive Weeks in A18-49
by Tori Hartshorn - June 05, 2018 NBC News' TODAY was the number-one morning show last week in the key A25-54 demo for 127 consecutive weeks, its best streak in nearly six years. TODAY also topped ABC's Good Morning America in A18-49 for 147 straight weeks. Additionally, compared to the same week last season, TODAY's total viewershi...
TODAY Wins Demo, Posts Closest Total Viewer Margin Since Olympics
by Tori Hartshorn - August 21, 2018 NBC News' TODAY was the number-one morning show across the board for three consecutive days last week, topping ABC's “Good Morning America” in total viewers and all key demos on Tuesday, Wednesday and Thursday. TODAY posted its tightest total viewer margin with GMA since its Olympic wins with just 2...
NBC's TODAY is No. 1 Morning Show; Tops GMA Again in Key Demo
by Caryn Robbins - June 20, 2017 NBC News' TODAY was the number-one morning show topping ABC's “Good Morning America” once again in the key demo A25-54. TODAY has now won 77 straight weeks in the key demo...
TODAY Wins 158 Weeks in Key Demo, Best Streak in 6 Years
by Tori Hartshorn - January 08, 2019 TODAY was the number-one morning show last week topping “Good Morning America” in the key demo A25-54 for 158 consecutive weeks. The win marks TODAY's best demo streak in more than six years. Week over week, TODAY added more key demo viewers than CBS and GMA combined and added a whopping 185,000 in ...
TODAY SHOW Continues #1 Demo Streak For 117 Consecutive Week
by Tori Hartshorn - March 27, 2018 TODAY has won the key A25-54 demo for 117 consecutive weeks, its best streak in nearly 6 years. The show was also up across all key demos vs. prior week, posting largest week-over-week growth in A25-54. Season-to-date, TODAY is the number-one morning show across the board, beating the competition in...
Matt Lauer Offers Congratulations to His Successor Hoda Kotb
by Caryn Robbins - January 02, 2018 As BWW reported earlier today, Hoda Kotb has been named co-anchor of NBC News' TODAY joining Savannah Guthrie. The announcement was made by Andy Lack, Chairman, NBC News Group. The new anchor team debuted this morning....
TODAY Wins Key A25-54 Demo for 130 Straight Weeks
by Tori Hartshorn - June 26, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's “Good Morning America” across the key demos. For 130 straight weeks, TODAY has won A25-54, delivering its best streak in nearly six years. Additionally, the morning show has led A18-49 for 150 consecutive weeks. Week-over-week,...
TODAY Is #1 for 33 Straight Months
by Macon Prickett - May 30, 2018 NBC News' TODAY was the number-one morning show for the month of May, topping ABC's “Good Morning America” in the key A25-54 and A18-49 demos. TODAY has posted its best advantages over GMA in three months across the demos, winning A25-54 for 33 straight months and A18-49 for 38 consecutive months. T...
TODAY SHOW Wins May Sweep
by Tori Hartshorn - May 25, 2018 NBC News' TODAY won all the key demos for the May sweep period, topping ABC's “Good Morning America” in both A25-54 and A18-49. TODAY has been number-one in the key A25-54 news demo for 12 consecutive sweeps, and number-one in A18-49 for 14 straight sweeps, outperforming GMA by 12% and 11%, respecti...
TODAY SHOW Is #1 For 13 Straight Quarters
by Tori Hartshorn - January 02, 2019 NBC News' TODAY was the number-one morning show for the fourth quarter 2018, topping ABC's “Good Morning America” in the key A25-54 demo. TODAY has now won 13 consecutive quarters in A25-54. In total viewers, just 37k (1%) separated TODAY and GMA for the quarter. Versus the third quarter, TODAY post...
NBC's TODAY Is No. 1 in Key Demo for 95 Straight Weeks
by Caryn Robbins - October 24, 2017 NBC's TODAY was the number-one morning show outright, topping ABC's Good Morning America in total viewers and all demos last Monday. For the week, TODAY was also the number-one morning show in the key demo A25-54, marking 95 straight weeks in the top spot (111 of the last 112 weeks), its best stre...
TODAY Tops GMA in Key A25-54 and A18-49 Demos
by Tori Hartshorn - July 24, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's “Good Morning America” in the key A25-54 and A18-49 demos. For 134 straight weeks, TODAY has won A25-54, delivering its best streak in six years. Among A18-49, TODAY has been number-one for 153 of the last 154 weeks....
TODAY Is The #1 Morning Show Across The Board For January 2018
by Tori Hartshorn - January 30, 2018 TODAY Is The #1 Morning Show Across The Board For January 2018...
TODAY Tops GMA in Key A25-54 and A18-49 Demos
by Tori Hartshorn - July 10, 2018 TODAY is the number-one morning show, topping ABC's “Good Morning America” among the key A25-54 and A18-49 demos. TODAY has now won 132 consecutive weeks in the A25-54 news demo, its best streak in six years, while improving its advantage over GMA by four times compared to the prior week. TODAY has ... |