MAGNUM NYC and Hailey Baldwin

On Wednesday night, May 18th, Model Hailey Baldwin celebrated the grand opening of MAGNUM New York, the first U.S. storefront for MAGNUM Ice Cream. Always first in fashion, Hailey wore a dress by Mugler and shoes by Stan Smiths Adidas.

Hailey created a custom MAGNUM Ice Cream bar at the "dipping bar" featuring white Belgian chocolate, cornflower petals, chocolate covered sunflower seeds and chocolate cookie crumbles.

MAGNUM New York will be open throughout the summer and is located at 134 Prince Street in SoHo. For more information on MAGNUM, visit www.magnumicecream.com. You can follow MAGNUM on Facebook, Twitter, Tumblr, Pinterest, YouTube and Instagram for all the news of the brand. Use #magnumscene.

Photographer: Scott Gries /AP for MAGNUM