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The Ride

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At a Glance

Time Needed: 75 min.

Ages: 6+

Allows Food/Drink: No

Luggage Storage: No

The Ride is a unique and exciting attraction located in New York City that offers tourists a one-of-a-kind interactive sightseeing experience. The attraction takes place on a custom-built, multi-million dollar bus that features stadium-style seating, floor-to-ceiling glass windows, and a state-of-the-art audio and visual system. During The Ride, guests will be taken on a 60-75 minute journey through some of the most iconic neighborhoods and landmarks of Manhattan. Along the way, they will be entertained by talented street performers, actors, and comedians who will interact with the passengers and the city in real-time. The Ride is a great way to see the city in a fun and unique way, and it is perfect for families, groups, or individuals who want to experience New York City in a new and exciting way. It is also a great way to learn more about the city's history, culture, and landmarks while being entertained by talented performers. Overall, The Ride is a must-see attraction for any tourist visiting New York City.

234 W 42nd St, New York, NY 10036 Get Directions





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See the city streets like you never have before. Book your tickets now!

As we prepare for an amazing opening, we want to take you behind the scenes at EYES ON NEW YORK. Make sure to get your tickets now. Kid Friendly + NYC Skyline = Amazing Experience.

The entertainment extravaganza is an interactive journey presented in theatrical dance, variety acts, acrobatic agility and circus acts displaying heroic courage guided by a troupe of internationally accredited performers who dance the story of New York City’s journey through the last 12 months. Immersed in music, uplifted by dance and driven by renewal, review performances are set for Thursday, July 1, through Saturday, July 10, with the world premiere slated for Sunday, July 11, at 7 p.m. The production will run through Monday, Sept. 6. “The Ride is an iconic entertainment experience and we are thrilled to host the show’s return to New York City at Empire Outlets,” said Joseph Ferrara, principal of BFC Partners. “The show is a spectacular addition to the new offerings we are introducing at Empire Outlets this summer. We invite New Yorkers to come experience The Ride followed by a great dinner at newly opened Clinton Hall’s expansive outdoor deck with views overlooking the Manhattan skyline.” “The Ride is deeply appreciative and artistically energized by Empire Outlets’ warm welcome,” said Humphrey. “Teamed together, we will keep our ‘Eyes on New York,’ in creating New York’s 2021 premiere destination in this summer of renewal.”

Gideon is here to take us into the weekend with “Carolina in My Mind”. The song was original written and performed by James Taylor in 1968. He wrote the song while he was overseas recording for the Beatles’ label Apple Records. It reflects his homesickness at the time.

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Maude Latour to Embark on 2025 U.S. Headline Tour

Returning to the road next year, rising alt-pop artist Maude Latour has announced her 2025 U.S. headline tour, kicking off on March 5 in San Francisco. The 18-date run follows her recent tour alongside FLETCHER.

Video: Building the Set of SH!T. MEET. FAN.

Go behind the scenes of the building of the set for MCC Theater's Shit. Meet. Fan., written and directed by Obie Award winner and Tony Award nominee Robert O'Hara. Check out the video here!

Review: KIMBERLY AKIMBO at Curran Theatre

What did our critic think of KIMBERLY AKIMBO at Curran Theatre!

Review: HADESTOWN at Segerstrom Center For The Arts

In the end, the show is all about seduction, and it has all the dark, gritty sex appeal of a dingy French Quarter speakeasy. That is to say: It’s got the sultry rhythm and blues to sweep you into the fun even if you don’t know exactly why you’re there.

Mike Campbell to Release 'Heartbreaker' Memoir in March 2025

Celebrated guitarist and songwriter Mike Campbell (Tom Petty and The Heartbreakers, Fleetwood Mac) is set for the release of his memoir, Heartbreaker, written with Ari Surdoval. The book is due March 18 via Grand Central Publishing.

Mike Birbiglia Brings New Standup Show THE GOOD LIFE at NYC's Beacon Theatre

Comedian Mike Birbiglia will bring his new standup show, titled The Good Life, to the Beacon Theatre in New York City from March 19-22.

Review: GODS & MORTALS: A CELEBRATION OF WAGNER at The Kennedy Center

'Gods & Mortals: A Celebration of Wagner' is a beautiful, if limited, array of performances and works highlighting both the composer and Kennedy Center’s own wonderful talent.

Review: LITTLE SHOP OF HORRORS at Theatre Under the Stars

The cast here is immaculate, and LITTLE SHOP is a character actor’s dream come true. Everyone gets to play bigger and broader, and we get to see them have a ball, bringing these kooky archetypes to life. They are all pitch-perfect and create a wonderfully realized revival of this show for Houston just in time for Halloween.

Interview: Kelli O'Hara Promises Some Surprises in Concert at Groton Hill Music Center

Kelli O’Hara says there’ll be some surprises in store when she plays Groton Hill Music Center on November 2. 'My music director and pianist, Dan Lipton, and I won’t finalize the set list until we get there. We like to arrive at a venue, get a feel for the space, and then set the list. I always include my favorite pieces, but I might change the order or make additions or subtractions based on the feeling I get.'

Video: Lexus Partners With WICKED on New TV Spot and Marketing Campaign

Lexus has partnered with Universal’s “Wicked,” debuting a 360-degree marketing campaign with a co-branded, 30-second custom spot featuring the 2024 Lexus TX along with Cynthia Erivo and Ariana Grande.

WHAT I LEARNED AT BERNIE'S Comes to the Green Room 42

They say life is like a rollercoaster—full of twists, drops, and unexpected turns. Nowhere is that sentiment more true than in What I Learned at Bernie’s, a laugh-a-minute new musical set to take the stage in concert on November 18th, 2024.

Review Roundup: BECOMING NANCY at Birmingham Rep

Becoming Nancy at Birmingham Rep, directed and choroegraphed by Jerry Mitchell, held its official opening press night in the UK on Tuesday 15 October 2024. Read the reviews from all of the major critics for Becoming Nancy here!

Review: DRACULA at CLASSICAL THEATRE COMPANY

Houston’s CLASSICAL THEATRE COMPANY has decided to take it back to the original written word and return Dracula to the status of a demon rather than a lover. And yet, somehow, they have cast Spencer Plachy, who is the most swoon-worthy actor Houston has, a man who has embodied Mr. Darcy for years. Also, a man sexy enough to star in the Broadway tour of THE LION KING shirtless as Scar. It’s wild to see Darcy do Dracula and do it as a feral animal to boot. See what our critic had to say.

Review: Siegfried Tieber at THE MAGIC PARLOUR

Magician Siegfried Tieber’s sparkling, genuine charm is every bit as magical as his tricks in his special engagement at THE MAGIC PARLOUR.


The Ride Frequently Asked Questions

What are the closest subway stops to The Ride

The closest subway stops to The Ride at 234 W 42nd St are:

1. Times Square - 42 St (1, 2, 3, 7, N, Q, R, W, S) - This is the most convenient subway stop, located just a short walk away from The Ride. It is a major transit hub, so you can easily catch a train from various parts of the city.

2. 42 St - Port Authority Bus Terminal (A, C, E) - Another nearby option, this subway stop is located at the Port Authority Bus Terminal, which is also within walking distance to The Ride.

As for related recommendations, here are a few things you might consider doing in the area:

1. Explore Times Square: After enjoying The Ride, take a stroll through the iconic Times Square. Marvel at the bright lights, billboards, and bustling atmosphere of this famous tourist spot.

2. Visit the Museum of Broadway & Madame Tussauds: The history of New York and entertainment continue on at two of the most unique museums in the world! They are both just steps away from where The Ride disembarks.

3. Check out the Theater District: Since you're already in the heart of Broadway, why not catch a show? The Theater District is home to some of the world's most renowned theaters, offering a wide range of performances from musicals to plays. Be sure to check out the latest shows and book your tickets in advance.

For subway updates and real-time service information, you can visit the official website of the Metropolitan Transportation Authority (MTA) at https://new.mta.info/. They provide updates on any service changes, delays, or disruptions that may affect your travel plans.

Enjoy your time in New York City and have a fantastic experience at The Ride!


What's the best way to get to The Ride by bus?

The closest NYC bus stops for The Ride at 234 W 42nd St in New York City are:

1. 42 St/West Side Highway (M42, M50): This bus stop is located right in front of the theater. You can check for updates on bus schedules and routes on the official MTA website [here](http://www.mta.info/).

2. 42 St/8 Av (M10, M20, M104): This bus stop is just a short walk away from the theater. For the latest bus updates and information, you can visit the MTA website [here](http://www.mta.info/).

Remember to check the MTA website for any changes or delays in bus service, as schedules may vary. Enjoy your experience at The Ride and have a fantastic time in New York City!


How much time should I plan to spend at The Ride?

The ideal length of time to plan for The Ride in New York City is approximately 75 minutes. This immersive and interactive sightseeing experience takes you on a thrilling journey through the streets of Manhattan, showcasing iconic landmarks and entertaining performances along the way. With its state-of-the-art technology and engaging hosts, The Ride offers a unique and unforgettable way to explore the city. New York City is also known for traffic, so make sure to allocate enough time to fully enjoy this one-of-a-kind experience!


Can I bring food and drinks into The Ride?

The Ride in New York City has a food and drink policy that prohibits outside food and beverages on board. However, no New Yorker is ever without water, so feel free to bring a bottle of water on board.


Does The Ride offer luggage storage?

The Ride in New York City does not have a specific luggage storage policy since it is a unique entertainment experience rather than a traditional tourist attraction. However, it is recommended to travel light and avoid carrying large bags or suitcases. The Ride is a mobile theater experience that takes you around the city on a custom-designed bus, so having minimal belongings will ensure a more comfortable and enjoyable experience for everyone on board. If you have larger items or luggage, it's best to make arrangements for storage at your hotel or a nearby luggage storage facility before embarking on The Ride.


Is The Ride a good place to visit for foreign travelers who are not native English speakers?

Yes, The Ride in New York City is a great experience for visitors from other countries and non-native English language speakers! The Ride is a unique and interactive sightseeing tour that takes you through the streets of Manhattan on a specially designed bus. It offers a fun and entertaining way to see the city's iconic landmarks, such as Times Square, Central Park, and the Empire State Building.

One of the great things about The Ride is that it is a visual experience, so even if you don't fully understand English, you can still enjoy the sights and sounds of New York City. The tour features live street performances, music, and multimedia presentations that are visually captivating and don't rely heavily on spoken language.


What ages are appropriate for The Ride?

The Ride in New York City is a unique and interactive sightseeing experience that is suitable for all ages. However, it is particularly enjoyable for adults and older children who can fully appreciate the humor and entertainment on board. Younger children may also enjoy the experience, but please note that children under 6 are not allowed on The Ride.


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