Welch's Fruit Ciders - Newest Product Innovation From Two Rivers Coffee and Welch's

Shoppers in the U.S. will soon be able to enjoy another line of great products from the Welch's company. Building on the recent success of the many new product introductions from Welch's, Two Rivers Coffee has teamed up with the historically innovative company to produce a line of great tasting fruit ciders. Keeping with the Welch's tradition, the ciders come in a wide range of flavors that are fun and delicious.

"We're extremely excited to partner with a company such as Welch's which has an extremely high brand awareness rating as well as a reputation for producing great tasting products," says Sam Blaney Director of Marketing at Two Rivers Coffee. "There aren't many ciders on store shelves today but we've found that they do appeal to a wide range of people, especially shoppers seeking healthier alternatives to coffee, hot cocoa and soda. The new Welch's fruit ciders will fill this void and give consumers more choice in their beverage options."

"We can't wait for these to hit the market," says Glenn R. Hendricks, Head of Licensing for Welch's. "Two Rivers is a leader in the single serve business and together we have developed something unique and delicious for the Welch's loyal audience."

"We believe we've captured a happy balance of goodness & deliciousness with these exciting new items," says Mr. Blaney. "We have worked with the development team from Welch's to formulate great flavors that only have 80 calories per serving and being a vitamin fortified product, each serving is an excellent source of antioxidants, including a full day's supply of vitamin C."

Two Rivers Coffee is introducing these products at the Winter Fancy Food Show in San Francisco on Jan 22nd. 2017. The Welch's line of fruit ciders will be available for purchase in the spring of 2017.

About Welch's:

Welch's is the processing and marketing subsidiary of the National Grape Cooperative. Located across America and in Ontario, Canada, the cooperative's approximately 1,000 family farmers own the company and grow the delicious Concord grape used in Welch's juices and other grape-based products. Welch's is committed to research and development that will meet the growing demand for products that address consumers' nutrition needs. Welch's products are sold throughout the United States and in approximately 40 countries around the globe.

ABOUT TWO RIVERS COFFEE

In April 2012, Two Rivers Coffee was started in a small manufacturing facility where it began manufacturing Keurig compatible single serve cups and established the Brooklyn Bean Roastery brand. TRC has since created 150 unique beverage choices across 11 brands with standard popular coffee roasts, flavored coffees and a broad selection of teas, hot chocolates, ciders and cappuccino products. TRC ensures each brand has a unique identity with its own story of how, why and for whom it was created. The Two Rivers Coffee family of brands appeal to consumers as a trendy, modern products line given their bold, innovative and eye-catching packaging.

SOURCE Two Rivers Coffee

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