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The Pizza Experience, an Interactive Pop Up Museum, Partners with CAULIPOWER, Others to Bring Customers Fun Perks

By: Jul. 24, 2018
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The Pizza Experience, a multi-sensory pop-up museum dedicated to the cheesy glory of everyone's favorite comfort food, has partnered with CAULIPOWER, the fastest-growing pizza brand and the #1 cauliflower crust and gluten-free pizza, to provide customers with exclusive pizza experiences and perks.

CAULIPOWER will host a full room takeover where pizza lovers can veg out in an immersive experience with cauliflower and take better-version-of-them-selfies in a total cheese-fest. Fans are encouraged to share their CAULIPOWER moments on social media for a chance to win free pizzas and cauliflower goodies.

"CAULIPOWER was created so more people can enjoy pizza, regardless of age, accessibility or dietary lifestyle," said Gail Becker, CEO and Founder of CAULIPOWER. "We can't wait to celebrate one of the greatest American comfort foods in a space as silly and fun as we think pizza should be!"

Also unique to the Pizza Experience will be a special 'bonus room' featuring a pizza infinity mirror. Verizon customers can access VIP tickets to the room by launching the MyVerizon App and visiting the 'Bonus Rewards' section of the 'Verizon Up' loyalty program. While the VIP tickets are only available in July, customers can book their visit anytime during The Pizza Experience's original, four-month production which runs October - January 2019.

"Nothing beats the special moments made over a fresh pizza," said Robin Boytos, founder of The Pizza Experience. "With this partnership, we're providing customers just a little extra time and little more space to create new memories, snap that perfect selfie and share with friends. They're in for a real treat!"

Beyond selfie stations and larger-than-life art installations on all things pizza, rooms will feature:

  • Pizza Heaven: all your cheesy dreams come true
  • Pizza Graffiti Corridor: speakeasy entrance leading into urban graffiti art hallway
  • Pizza Nightclub: everything you ever wanted in an adult pizza party including a dance floor and DJ booth
  • Pizza Fitness Center: let's be honest; we work out, so we could eat more pizza
  • The Dough Room: get your hands on fresh dough, or even roll around in the gooey stuff
  • Pizza Infinity Mirror (VERIZON BONUS ROOM): find your perfect angle with an endless reflection of over-the-top pizza balloons

VIP tickets and general admission are both now on sale for $30 and include admission, various pizza-specific snacks and a full slice at the conclusion of the 45-60 min experience. Fans can buy tickets at http://www.the-pizza-experience.com and follow the pop-up on its various social channels including Facebook, Instagram and Twitter.

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About the Pizza Experience:
As a multisensory pop up museum celebrating the world's favorite comfort food, The Pizza Experience is bringing all your cheesy dreams to life. With cat walks, selfie stations, giant installations, video walls and the first ever hall of pizza fame, the interactive exhibit opens in Pasadena, CA this October before expanding deep into Chicago next spring. Tickets are now on sale and can be purchased at http://www.the-pizza-experience.com

About CAULIPOWER:
CAULIPOWER reinvents our favorite comfort foods to be naturally nutritious, righteously delicious and accessible to all. CAULIPOWER products use real cauliflower and nothing synthetic, resulting in nutrient-rich, naturally gluten-free options lower in calories, sugar, sodium and fat. Leading an all new grocery category, CAULIPOWER makes convenient pizzas that taste like conventional recipes, only easy for busy, modern families to find and make. Gail Becker, former Edelman President and mom of two sons with celiac disease, launched the company in 2017, and it quickly became the fastest growing frozen pizza brand in the U.S. and #1 gluten-free pizza. CAULIPOWER proudly supports OneSun, a program creating edible gardens in underserved schools and educating kids on where real food comes from. Learn more, find a retailer or get recipe inspiration at eatCAULIPOWER.com and with the @CAULIPOWERED community on Facebook, Instagram, Pinterest, and Twitter.



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