Pure Madness Chocolate Raises Awareness for Breast Cancer

In honor of Breast Cancer Awareness Month, Pure Madness Chocolate is asking consumers to join them in raising funds for the National Breast Cancer Foundation (NBCF). NBCF's mission is to save lives through early detection and to provide mammograms for those in need.

"We are proud to support the National Breast Cancer Foundation," explains Lynn Gonsior, President of Pure Madness Chocolate. "Pink takes on a new meaning for each of us in October. Breast cancer is a cause that is close to our hearts and we hope to help further the mission of NBCF through our donation. Early detection can help save lives."

It's a win-win: consumers can indulge in the chocolate they love, while supporting a worthy cause. $1 will be donated to the organization for every box of Pure Madness Chocolate truffles sold during the month of October.

Pure Madness Chocolate boasts a curated collection of chocolate bars, toffee, caramels, seasonal peppermint bark, monthly chocolate clubs, sipping chocolate, and truffles that promise to leave chocoholics in pure ecstasy. The bold layers of flavor, exemplified by the chili lime and espresso truffles, will excite sophisticated palates. Flavors produce a healthy natural high, lingering finish and rich, decadent mouth feel of the finest Belgian chocolate.

Pure Madness has not forgotten the classics, however. They also reinterpreted the beloved darks and milks in the collection with ingredients that create heightened indulgence. Though it builds on decades of the finest chocolate-making methods in the world, Pure Madness is a contemporary brand that's packaged with the modern woman in mind.

About Pure Madness Chocolate
Pure Madness Chocolate is a luxury chocolate brand that embraces the sensual side of chocolate. It's decadence without the fuss. Incorporating bold and classic flavor offerings, the products pair indulgence with high fashion. Pure Madness is a privately held company headquartered in New York. For more information about Pure Madness Chocolate, visit www.puremadnesschocolate.com.

About the National Breast Cancer Foundation, Inc.(R)
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation's (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator's highest 4-star rating for nine years, NBCF provides women Help for Today...Hope for Tomorrow through its National Mammography Program, Beyond The Shock, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org.

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