POMI', premium Italian tomato brand, presents its organic line in United States at this Summer Fancy Food, New York June 26-28.

Pom, the premium Italian tomato brand owned by the Consorzio Casalasco del Pomodoro well known for being a leader in sustainability and transparency, presents its new organic product line to the American market in occasion of this Summer's Fancy Food Show, June 26 to June 28. Pom Organic will be on the shelves starting September.

In recent years, Pom has been expanding its presence in the United States and has been thinking of ways to cater to all the different sections of the US consumer market. During the Summer Fancy Food 2016, Pom is presenting its organic line to the American consumer; Pom Organic Chopped Tomatoes and Pom Organic Strained Tomatoes are designed to appeal to customers who value quality and the very highest standards of production.

"Our new organic line is the natural evolution of a brand such as Pomi'. Tradition, innovation, and constant attention to detail are inherently part of our philosophy" comments Mr. Costantino Vaia, President of Pom USA and Managing Director of the Consorzio Casalasco del Pomodoro. "Pomi' organic was something really hoped for by the market and our consumers, who believe in the superior quality and origin of our products" concludes Mr. Vaia.

In its effort to expand its presence across the United States, Pom also recently launched its App for Apple and Android. The free app, downloadable on the App Store and Google Play, offers four sections (in both English and in Italian): Recipes, Products, Traceability, Shopping List. Each section engages the user into learning new ways to use Pomi' products while stressing concepts such as sustainability and best agricultural practices.

In fact, all Pom products are 100% Italian, BPA-free, kosher, non-GMO, no preservatives, no artificial flavors, no citric acid, no water added.

As evidence of Pom's commitment to these principles of sustainability, the company was bestowed with the Social Footprint Product Social Identity (SFP). Pom is the first in the Italian food sector to obtain the certification.

For more information, visit Pom USA at the Italian Pavilion at the Summer Fancy Food Show. You can find the company at booths #3033-3035.

For further info, visit the official website at www.Pom.us.com

SOURCE Pomi USA

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