Minnesota Super Bowl Host Committee Announces Super Snack Challenge

The Minnesota Super Bowl Host Committee (MNSBHC) Legacy Fund, in partnership with Newman's Own Foundation, unveiled the Super Snack Challenge today at the Minnesota State Fair. Super Snack Challenge is a fun, lighthearted competition that invites Minnesota children ages 8-14 to share their favorite healthy game day recipe. 52 challenge semi-finalists will be invited to attend the Super Kids Tailgate Party that will take place during the 10-day Super Bowl festival that precedes Super Bowl LII on February 4, 2018.

Minnesota-native and celebrity chef Andrew Zimmern helped kick off the Super Snack Challenge today at the Minnesota State Fair by preparing examples of healthy snacks and providing tips to kids on how to submit a tasty recipe.

The Super Snack Challenge is part of the MNSBHC Legacy Fund's efforts to leave a lasting legacy of improved health and wellness for Minnesota children. The challenge also provides another opportunity for Minnesotans across the state to get involved and celebrate our opportunity to host the Super Bowl. The Super Bowl LegaCy Grant Program is made possible each year by a $1 million contribution courtesy of the NFL Foundation and is complemented by the Super Bowl Host Committee.

"Hosting the Super Bowl gives us a once-in-a-generation chance to showcase everything we love about Minnesota, but more importantly it's our opportunity to leave a lasting legacy for our state's future," said Dana Nelson, Vice President of Legacy and Community Partnerships for the MNSBHC Legacy Fund. "Super Snack Challenge is a way for children to make their own Super Bowl memory and create lifelong healthy eating habits. We can't wait to see all of the creative recipes that Minnesota kids send us. We know they are up for the challenge!"

"The Super Snack Challenge offers a creative approach to engaging children and their families in healthier eating routines," said Bob Forrester, President and CEO of Newman's Own Foundation. "This program is a great fit with our commitment to improve the well-being of children and families, and we are proud to partner with the Super Bowl Host Committee Legacy Fund in this important initiative. We've enjoyed many good philanthropic relationships with Minnesota nonprofits over the years, and this is another example of our support."

Entry for the Super Snack Challenge is easy. Children age 8-14 can prepare a healthy Super Bowl Snack using some of their favorite healthy ingredients. Their parents or guardians can submit the recipe ingredients and instructions online at mnsuperbowl.com/SuperSnack. Recipes will be graded on nutrition, ease-to-make, creativity, and taste.

Judges, including notable Minnesota chefs, will select 52 semi-finalists, 10 finalists, and three Super Snack Challenge winners. The 52 semi-finalists will be invited to attend the Super Kids Tailgate during the 10-day Super Bowl festival in Minneapolis. Minnesota children have between today and October 16, 2017 to submit their Super Snack recipe. Full entry rules are available at mnsuperbowl.com/SuperSnack.

Ready. Set. Go. The Super Snack Challenge is on!

About the Minnesota Super Bowl Host Committee Legacy Fund
The Minnesota Super Bowl Host Committee Legacy Fund is a 501(c)3, community advised fund of the Minnesota Community Foundation. The work of the Legacy Fund is made possible by Minnesota's philanthropic community, including foundations, corporations, and individual donors who share our passion for improving the health and wellness of kids from every corner of our state. Its goal is to build awareness of, and invest in solutions for, a healthier generation of Minnesota kids across the state. Through its grant making and awareness initiatives, the Minnesota Super Bowl Host Committee's Legacy Fund will leverage this single event into a lifetime of good health for the next generation of Minnesotans.For more information on the MNSBHC's Legacy Fund, including an introductory video, please visit www.mnsuperbowl.com/legacy.

About Newman's Own Foundation
Newman's Own Foundation was founded by the late actor Paul Newman to continue his philanthropic legacy and help make the world a better place. Newman's Own Foundation turns all net profits and royalties from the sale of Newman's Own products into charitable donations. Since 1982, Paul Newman and Newman's Own Foundation have donated more than $495 million to thousands of charities around the world. For more information, visit www.newmansownfoundation.org.

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