J. Lee's Gourmet BBQ Sauce,the sauce that carries the statement "Put It On Anything!", recently adopted a new look to its label but insists the same great taste remains inside the bottles. The new label bears the former soldier and founder of J. Lee's Gourmet BBQ Sauce Mr. James Lee's uniformed photo. The significance of the change lies in the fact that this is the first barbecue sauce to feature a uniformed soldier on the bottle; and J. Lee's is soon to be the first nationally distrubuted product with a soldier on the label. The new label continues to recognize Lee's hometown and the origin of the sauce, Biloxi, Mississippi, and boldly states "A Taste All Families Love" and "Put It On Anything!"
The product founder, Mr. Lee, a United States Army Veteran, traveled the world serving the country and fulfilling requests to prepare the sauce at every installation he was assigned. Having faithfully served the country and stepping out on faith to bottle the sauce so many fellow soldiers loved; The Sauce Team (TST) felt putting the picture relative to this period of growth, inspiration, and admiration of the sauce was most appropriate for the new label. The team is truly proud of the new label and looks forward to the global growth, expansion, and exposure of J. Lee's Gourmet BBQ Sauce.
Videos