Good Food Made Simple Expands Organic Offerings And Reveals New Packaging

Good Food Made Simple, the company that's made eating a better breakfast easier with its clean, simple recipes ready in just minutes from your freezer, today announced plans to transition its line of frozen burritos and wraps to made-with-organic ingredients. Coinciding with its increased focus on organic ingredients, Good Food Made Simple has revealed new packaging that brings to life its unique story and clean ingredient label for the millions of consumers who want to eat healthy, but don't always have the time to prepare their own wholesome meals.

Good Food Made Simple Breakfast Burritos, Breakfast Wraps and Entre Burritos will be made with a minimum 70 percent organic ingredients and some will be USDA certified organic. The organic line will be available beginning this summer, and attendees at this week's Natural Products Expo West can get a sneak-peek at the Good Food Made Simple booth, #5343 at the Anaheim Convention Center.

"We've always strived to use organic ingredients and, after several months in the test kitchen with our chef, we are delighted to be able to offer many of the Good Food Made Simple recipes as made-with-organic," said Good Food Made Simple CEO George Gavris, who helped to launch the company's first products in 2011. "Shoppers seeking better, cleaner foods no longer have to skip past the frozen aisle. They can reach for Good Food Made Simple and know they're going to have a delicious, cleaner breakfast, lunch or dinner, even if they don't have time to prepare that for themselves."

Good Food Made Simple started with the first meal of the day and today offers a complete breakfast solution, including the #1 brand of breakfast burritos in the natural and organic segment, steel cut oatmeal, scramble bowls, and egg white patties. At Natural Products Expo West, Good Food Made Simple is debuting two new made-with-organic Breakfast Wraps Spicy Veggie and Spinach and Mushroom and new USDA organic Entre Burritos in Spicy Three Bean and Black Bean & Veggie. Show-goers will also get a glimpse at Good Food Made Simple's new Buttermilk and Blueberry Waffles, a cleaner alternative to one of the most popular breakfast items.

Coming Soon: Good Food Made Simple Entre Bowls
Later this year, Good Food Made Simple will introduce nine made-with-organic Entre Bowls to meet consumers' need for wholesome, conveniently prepared meals at lunch and dinner, too. Good Food Made Simple Entre Bowls will be available in mouth-watering varieties like Cavatappi Bolognese, Buffalo Chicken Mac and Cheese, Chicken Mole and more, all made with organic ingredients.

About Good Food Made Simple
Good Food Made Simple was created to make it easy to eat well. Good Food Made Simple recipes are chef-made at a New England restaurant using the very best ingredients available, including organic ingredients whenever possible. Good Food Made Simple recipes are frozen to lock-in freshness, with no preservatives, and make it possible to have the goodness of these deliciously clean, simple recipes for breakfast, lunch and dinner in just minutes. Good Food Made Simple started with the first meal of the day, introducing a 100% steel cut oatmeal bowl in the freezer in 2011. Today, Good Food Made Simple offers more than 30 SKUS of breakfast, lunch and dinner solutions. Good Food Made Simple products are found in the frozen food section of grocery and natural food stores nationwide. To learn more, visit www.GoodFoodMadeSimple.com and follow Good Food Made Simple on Twitter and Facebook.

SOURCE Good Food Made Simple

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