Cold Stone Creamery Signs Agreement To Open 30 Stores In Vietnam Over The Next Five Years

Kahala Brands , the parent company of the owner of the ColdStoneCreamery brand (www.ColdStoneCreamery.com), announced that Vietnam will become the next international destination to open multiple ColdStoneCreamery locations with Master Franchisee, TNC Holdings JSC ("TNC"). TNC plans to open 30 stores over the next five years, with the first store opening in the metropolitan area of Ho Chi Minh City.

"With the rapid increase in youthful consumers demanding higher quality products we are thrilled that Vietnam will be the next international market delivering the UltimateIceCreamExperience ," said Eddy Jimenez, senior vice president of international operations and development for Kahala. "We are excited to team up with CS VIETNAM ICE-CREAM CO. LTD. ("CS VIETNAM ICE-CREAM"), which is the leading and most experienced company in Vietnam. We know they will do a wonderful job at exemplifying what the ColdStoneCreamery brand is and they will continue to carry on the amazing culture we have developed world wide."

CS VIETNAM ICE-CREAM is a subsidiary of TNC, which specializes in branding, distribution and manufacturing of fast moving consumer goods which includes beverages, specifically coffee and tea, and personal care products. TNC also specializes in owning retail brands and franchises, including convenience stores, supermarkets and F&B chains. TNC has a vision to be one of the top 10 consumer and retail companies in Vietnam, grossing One Billion Dollars by 2020.

"ColdStoneCreamery is a premium American ice cream concept and the product will be very inviting to the Vietnamese people," said Phan Duc Binh, CEO of TNC. "However, it's the in-store experience and the fun environment ColdStoneCreamery creates that keep people coming back. The mission of making people happy, a very energetic culture and core values shared among all the stakeholders in the system is why TNC pursued ColdStoneCreamery."

ColdStoneCreamery has continued to make strong key moves into the international market in recent years. The international growth of ColdStoneCreamery began in November 2005 when the brand opened the first international store in Tokyo, Japan. Today, ColdStoneCreamery stores are operating in nearly 300 international locations and over 25 countries, including the Philippines, Cyprus, Kuwait, Qatar, Trinidad, Nigeria, Egypt and Indonesia.

About ColdStoneCreamery

ColdStoneCreamery delivers the Ultimate Ice Cream Experience through a community of franchisees who are passionate about ice cream. The secret recipe for smooth and creamy ice cream is handcrafted fresh daily in each store, and then customized by combining a variety of mix-ins on a frozen granite stone. Headquartered in Scottsdale, Arizona, the ColdStoneCreamery brand is owned by a subsidiary of Kahala Brands, one of the fastest growing franchising companies in the world, with a portfolio of 16 quick-service restaurant brands. The ColdStoneCreamery brand operates approximately 1,500 locations in over 25 countries.

For more information about ColdStoneCreamery, visit www.coldstonecreamery.com.

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