Steve Eichner and Daniela Kirsch Launch NAMEFACE.COM

Celebrity photographer Steve Eichner and German tech-start-up personality Daniela Kirsch celebrated the launch of their new venture, NameFace.com and announced the second stage of development had begun through Kickstarter, with a star-studded party hosted by Alina Cho, Gillian Miniter, Bravo's Odd Mom OutJill Kargman, RHONY's Kelly Bensimon, Anne Grauso, Alice + Olivia CEO Stacey Bendet, and Karen Duffy at No.8 on January 27th.

The legendary nightlife photographer, and his business partner welcomed over 500 VIP guests including Nicole Miller, Adelina Wong Ettelson, Andy Hilfiger, Dayssi Olarte de Kanavos, Peter Som, Bibhu Mohapatra, Emma Snowdon-Jones, Sarah Tay, and Chuck Garelick who came learn about NameFace,support its development, and dance to the tunes of DJ Mad Marj and Nappy G.

Midway through the event, Jill Kargman commanded the room's attention to introduce Steve, her former colleague at Style.com, and his partner Daniela. Steve thanked the crowd for attending and supporting their new venture. He announced that stage one has been accomplished, and that "now we rely on the help of the community and friends to pledge to our Kickstarter Campaign, which is very important for us to continue. "To learn more or donate to NameFace.com's Kickstarter, please click: http://nameface.com/kickstarter

NameFace is a game-changing web solution that quickly and accurately identifies the names of public figures. It is a vast, intelligent, and ultimately automated archive of faces and names that will assist photographers, public relations companies and anybody else that needs to match a face to a name, in an invaluable way.

Daniela Kirsch worked in technology for over 17 years, and helped create numerous German tech companies including HelloPlugin, and worked with Mercedes Benz, Telecom, Adidas, MTV and more. Being one of the few women with technical expertise, she helped develop the first German websites and e-commerce shops working for Pixelpark, one of the biggest web-agencies in Germany since 1999.

Steve Eichner is a professional event photographer who has worked for over 25 years in NYC. His work has appeared in The New York Times, Rolling Stone, WWD and many other titles. If there's an event worth documenting in New York, there's a good chance that Steve will be there. Steve understands the need for NameFace, and having spent his entire career as an event photographer, he has spotted the missing link between photographers and the metadata of their photos. Steve and Daniela met over Tinder and the two are now business and romantic partners.

Photo Credit: NameFace.com Staffers by Matthew Carasella