Lauren Conrad debuted a sneak peak of her upcoming LC Lauren Conrad collection for Kohl's on her website. Lauren wrote:
I'm thrilled to unveil the November photos from my LC Lauren Conrad collection with Kohl's. Things are really starting to feel cozy with this collection, as you can see from the sweaters and warm fall color scheme. Everything below is available this month and I hope you love all of the pieces as much as I do. Take a peek below and let me know which look is your favorite...
I am loving quite a few pieces! I think Lauren does a great job of keeping her line fun, feminine, young but never cutesy.
About Lauren Conrad:
Born and raised in Laguna Beach, California, Lauren Conrad has grown up in the public eye as the star of MTV's hit series Laguna Beach. Her spin-off show, The Hills, was rated as one of the top shows across all of the cable networks.
The Lauren Conrad brand continued to evolve in 2007, after she launched her first clothing line, The Lauren Conrad Collection. This collection appeared at Mercedes-Benz Fashion Week at Smashbox Studios in Los Angeles for two consecutive years. Lauren also designed a dress for the Trophy model at the 2008 Emmy Awards.
Lauren's second line debuted shortly thereafter in October 2009-
LC Lauren Conrad, sold exclusively at Kohl's. The line features the reality-star-turned-designer's latest feminine apparel with a California vibe. This collection is a contemporary lifestyle brand sold in Kohl's stores and online at
www.Kohls.com. Since launch the brand has expanded to all stores nationwide. LC Lauren Conrad consists of apparel, and this year has expand into additional categories such as footwear, jewelry, intimates, sleepwear and home décor.
In 2011 Lauren launched a third line called
Paper Crown. Paper Crown is a specialty line unlike any project Lauren has previously worked on. It is tailored for the contemporary market and consists of feminine dresses, menswear-inspired basics, as well as tops and bottoms. Each Paper Crown collection is made with exquisite fabrics including silk charmeuse, chiffon and stretch wovens.