'In Performance': AVENUE Q Stars Sing 'The More You Ruv Someone'

In today's New York Times 'In Performance' video, Sala Iwamatsu, who plays Christmas Eve in the Tony Award-winning musical Avenue Q, offers advice to Kate Monster (puppeteer Veronica J. Kuehn) about her love life in the number, "The More You Ruv Someone." The show, celebrating its 10th anniversary tomorrow, is currently playing off-Broadway at New World Stages. Checkout the performance here!

The Tony Award-winning musical Avenue Q has music and lyrics by Robert Lopez and Jeff Marx, book by Jeff Whitty, and is directed by Jason Moore. Avenue Q is based on an original concept by Robert Lopez and Jeff Marx, with puppets conceived and designed by Rick Lyon. Now in its 10th year in New York, Avenue Q is playing at New World Stages (340 W. 50 St.) For performance and ticket information, visit www.avenueq.com.

AVENUE Q opened on July 31, 2003 at the John Golden Theatre; won three 2004 Tony Awards for Best Musical, Best Score, and Best Book of a Musical; and gave 2556 performances (including 22 previews) prior to its move in October 2009 to New World Stages. Variety says, "Of all the musicals hatched in the post-2000 age of irony, this cheeky satire has remained the freshest and funniest." Entertainment Weekly called Avenue Q "Jaw droppingly hilarious," and The New York Times said the show is "inspired, with a pitch-perfect ensemble." NY1 News calls it "The funniest show in town."

AVENUE Q is the hilarious and internationally-acclaimed musical about a group of 20-somethings -- people and puppets alike -- who move to New York with big dreams and tiny bank accounts. Together they live as neighbors on a street in New York as they try to discover their purpose in life. The musical's characters include Princeton, Kate Monster, Trekkie Monster, Lucy, Nicky, Rod, Gary Coleman, Brian and Christmas Eve. The score includes such popular hits as "Everyone's a Little Bit Racist," "If You Were Gay," "The More You Ruv Someone" and "Schadenfreude."