RSC Brings Shakespeare to Twitter

The Royal Shakespeare Company has been promoting their current run of Romeo and Juliet using the latest social networking phenomenon- Twitter. The project, entitled 'Such Tweet Sorrow,' will continue for the next five weeks.

The New York Times profiles the campaign today, for which the RSC created @julietcap16 as an online representative of Shakespeare's classic literary heroine. Played by actress Charlotte Wakefield, @julietcap16 is a modern verision of her literary counterpart, who updates the world on the happenings of her daily life. To read more about the project, click here.

The Royal Shakespeare Company's run of Romeo and Juliet will continue through August 27.  For more information, visit: www.rsc.org.uk.

The RSC is an ensemble company. Everyone in the company, from directors, actors and writers to production, administrative, technical and workshop staff all collaborate in the RSC's distinctive and unmistakable approach to theatre. The RSC employs over 500 people who either work directly on producing and running the productions or within roles that directly support the work that takes place on stage.

Her Majesty the Queen is Patron and His Royal Highness and the Prince of Wales is President of the Royal Shakespeare Company. The Company is led by the RSC Board, chaired by Sir Christopher Bland. The Board is made up of around 15 non-salaried people, chosen for their skills and experience in leading and steering the Company. They work closely with the RSC senior management team.