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NVOH Launches 'Take a Seat' Campaign

By: Mar. 04, 2010
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NAPA VALLEY OPERA HOUSE LAUNCHES NEW FUND-RAISING PROGRAM OVATION 2010 raises $75,000 in first three days

Anyone who has been in the audience at the Napa Valley Opera House knows what a great feeling it is to stand and applaud an exceptional performance. Defined as "a sustained and enthusiastic show of appreciation from an audience, especially by means of applause," an ovation is what we strive for at every performance, program and event. To ensure these ovations continue, the Opera House board of trustees and staff have created a year-long fund-raising program titled "Ovation 2010." This program is being kicked off by the "Take a Seat" campaign, providing three levels of support, including the ability to purchase a seat in the Margrit Mondavi Theatre.

Just in its first three days of inception, the "Take a Seat" program has sold thirty seats and raised $75,000 for the Napa Valley Opera House. Information about this program, including an updated seating chart and the ability to donate online is available at www.NVOH.org/ovation.

The economic conditions of the past two years have challenged all of us, simultaneously imperiling many nonprofit arts organizations. To address these challenges responsibly, we at the Opera House have made drastic changes in recent months, including a reduction of non-programming expenses by 35%. Having made those difficult choices, we now need the support of the community and our audience members more than ever to ensure the ovations continue for years to come.

The "Take a Seat" campaign - running from March 1 to April 30, 2010 - provides the opportunity for an individual, couple or family to own a tangible stake in the continued success of the Opera House. Levels of support are as follows:

Standing Ovation $2,500 each

Benefits:

An engraved plaque on chosen seat* along with a display in the lobby and on the NVOH.org website.
Lifetime Prelude-level membership, including membership card providing discounts with NVOH partners (details at NVOH.org/membership).
One-week window during which to purchase tickets for this seat before they go on sale to members or the public.
Invitation to reception honoring seat purchasers.

Applause 1,000 each

Benefits:

Name engraved on a plaque in the lobby and listed on the NVOH.org website.
Complimentary beverages for two guests per show for one year from the Cafe Theatre bars.
One-year Artist-level membership**, including all Prelude-level benefits (listed in "Cheer" section), plus invitation for two to one exclusive "Behind the Scenes" event, invitation to complimentary performance chosen by NVOH, and no ticket service fees.

Cheer $250 each

Benefits:

Name engraved on a plaque in the lobby and listed on the NVOH.org website.
One-year Prelude-level membership**, including one-week advance ticket ordering and membership card providing discounts with NVOH hotel and restaurant partners.

* Seat purchases do not expire. Seating chart available at www.NVOH.org/ovation
** Or one-year extension for current members, some restrictions apply 

NAPA VALLEY OPERA HOUSE: The Napa Valley Opera House is located in the heart of downtown Napa. A national historic landmark originally constructed in 1879, NVOH celebrates its 130th anniversary this year. NVOH restored its intimate second-floor, 480-seat Margrit Biever Mondavi Theatre six years ago after 30 years of planning. During the 2010 Season, patrons experience an eclectic array of performing arts including theatre, dance, comedy, jazz, blues, world music, and family programming in a world-class setting.

Mission Statement:
The Napa Valley Opera House enriches the cultural experience of a diverse community-offering distinctive performing arts and preserving a unique historic theater.

 



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