About the Album: To celebrate the biggest marketing day of the year, Skittles wanted to go bigger than the traditional 30-second big game ad. Skittles Commercial: The Broadway Musical is a one-show-only, live 30-minute spectacle, performed in the heart of Times Square in a 1,500 seat Broadway theater. Through song and dance, the show takes an absurdly self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising in our lives. Label: Mars Wrigley Confectionery
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