Aaliytha Stevens Departs ARTHOUSE to Helm Ashè Collective
After growing ARTHOUSE’s audience development and multicultural marketing efforts, Aaliytha Stevens will leave her position as Chief Strategy Officer to focus full-time efforts as Chief Executive Officer of Ashè Collective, her self-built strategic theatrical consulting firm.
Previews: THE FANTASTICKS at Provincetown Theater
The Provincetown Theater will be presenting their production of the longest running musical in theatre history. THE FANTASTICKS will take to the stage as the company presents an updated re-imagined version of the classic love story, written and updated by the original author, Tom Jones.
GIRL GONE: OR BEFORE A LEAGUE OF THEIR OWN Opens Off-broadway This Month
From the writer and director of the Off-Broadway hit play Black Angels Over Tuskegee, playwright Layon Gray explores women in baseball with his latest work Girl Gone: Or Before A League Of Their Own. 'Set in 1945, before there was ' A League Of Their Own,' a group of girls were placed together to see if such a league could work. Two weeks before this team was to make its exhibition, the coach is mysteriously found dead leaving the girls to face this big event alone. Lies, and deceit come to light as this powerful drama unveils. This suspenseful drama captures an era in American history when women were called upon to keep baseball alive as the men went off to fight in World War II.
BWW Interview: ARTHOUSE's Sara Fitzpatrick Sounds Off on the Digital Media Landscape
As part of the kick-off of BroadwayWorld's new Industry Section, we talked to Sara Fitzpatrick, CEO of ARTHOUSE. With a career that's spanned multiple larger agencies including Situation Interactive and SpotCo, she now runs her own boutique agency that specializes in all things digital marketing. We sat down with her in late July to get her take on the current state of the market & more...
Photo Coverage: Inside THE TRIP TO BOUNTIFUL's Opening Night Theatre Arrivals!
The Broadway revival of Horton Foote's beloved classic, The Trip to Bountiful, opened last night, April 23, at the Stephen Sondheim Theatre (124 W 43rd St).Directed by Michael Wilson, the cast features Academy Award nominee and Emmy Award-winning actress Cicely Tyson, Academy Award winner Cuba Gooding, Jr, Emmy Award nominee and recording star Vanessa Williams, and Tony Award nominee Condola Rashad.
BroadwayWorld was there for opening night and you can check out full photo coverage of the star-studded theatre arrivals below!
BWW Interviews: SpotCo's Sara Fitzpatrick Chats About Broadway Online in 2012
Sara Fitzpatrick is the Director of Interactive for SpotCo, a leading full-service entertainment advertising and branding agency, working with Broadway and film productions to oversee the development and strategy of their interactive operations. We last spoke to her about the 'State of Broadway on the Web' back in 2010 so with two years having gone quickly by -- it seemed the perfect time to check back in for her latest take.
We last spoke back in early 2010, what have been the biggest changes in the online theatre world since then?
BWW Interviews: SpotCo's Sara Fitzpatrick Chats About Broadway on the Web
Sara Fitzpatrick currently serves as the Director of Interactive for SpotCo, a leading full-service entertainment advertising and branding agency, working with Broadway and film productions to oversee the development and strategy of interactive operations. Her focus includes search engine marketing and optimization, media buying, viral marketing and website user functionality.
We checked in with Sara to get the scoop on the current state of official Broadway sites on the web.
From Streisand to Boyle, Peters to Mackintosh, HAIR to GLEE & Everything in Between - It's the 2010 Valentine's Day Special - The Biggest Ever!
BroadwayWorld's 2010 Valentine's Day gift to you, the 5th Annual 'What's the Most Romantic Broadway Love Song Ever?' brings you over 500 stars, industry professionals, and personalities from across the globe, and this year Barbra Streisand, Susan Boyle, Bernadette Peters, Cameron Mackintosh, HAIR, GLEE and many, many more!