Rikki Lee Travolta

A preeminent figure in a unique field of expertise and influence, Rikki Lee Travolta has helped craft the fame and profits of some of America’s premier Celebrities, Products, Brands, and Corporations.

As a leader in image and branding, Rikki and his teams have created #1 Brands in multiple industries including Technology, Entertainment, Telecommunications, Publishing, Home Improvement, Food & Beverage, Staffing, and Nutrition.

He is a natural spokesperson who has modeled alongside Fabio, delivered powerful motivational keynote speeches and won awards for storytelling talents. These include accolades as a screenwriter, novelist, and advertising creative. Performing honors include awards for film acting, musical theatre, and dramatic stage performance ("Tony n’ Tina’s Wedding", "Bye Bye Birdie", "The Sleight", "Love Letters")

Rikki Travolta is the son of Oregon businessman Dr. Gerald Michael Bieze DDS, known in Australia as producer and investor Michael Salvatore Travolta. An actor and singer in his own right, Dr. Bieze performs under the name Lawrence Ernesti Jr. in local productions in Lincoln, Nebraska where he does volunteer work with abused children.

Rikki Lee Travolta Notable Accomplishments

• Made tech industry history by introducing “The iPad before The iPad” - the only product in history outside of Apple to win top Macworld honors. The distributor (Other World Computing / OWC became a $583-million Tech Industry leader. Steve Jobs offered his own personal thanks and the debut of Apple’s iPad a few years later. (Travolta became part owner in 2005 when accepting a position as Executive Spokesperson)

• Guided Empire Today to #1 Brand in Home Improvement. On TV, served as dynamic spokesperson “The New Empire Man”. Behind the scenes, orchestrated one of the most influential and far-reaching product placement campaigns in history. Included Celebrity Endorsements from Sports & Entertainment and Strategic Partnerships with Top Brands. Dominant positive media coverage.

• Introduced new music genre: “Sludge Metal” – now a billion-dollar Heavy Metal subgenre. Credited as “The Godfather of Sludge Metal” as the first to use the term in launching Crowbar’s record-setting career.

• Instrumental in the careers of such notable artists as Steven Adler / Guns N’ Roses, Janet Jackson, Soundgarden, Sting, Quiet Riot, The Zeros / Howard Stern Show, Crowbar, Bryan Adams, Chase Masterson / Star Trek, Michael Wright / The Five Heartbeats, Bret “The Hitman” Hart / WWE, Michael Dorn / Star Trek / Heroes, David Radford / American Idol, Jesse Borrego / Fame / 24, Adam Pascal / Rent, Robert Cuccioli / Jekyll & Hyde, and Michael Damian (The Young & The Restless / Broadway’s “Joseph”).

• Award-winning Film and Television Producer & Screenwriter. Successful in Drama, Comedy, Sci-Fi, and Reality. Pioneering in Alternate History film genre. Dominant ratings and ad-generating programming includes positive-focused reality TV creating endearing and lasting consumer bonds.

• Best-Selling Novelist • Top-Rated Radio Host • Executive / College Seminars • Celebrity Coach

When he premiered as “The New Empire Man” alongside the Chicago Cubs at Wrigley Field on August 18, 2007, Rikki Lee Travolta became the first Spokesperson of a #1 Brand to also happen to be disabled.

At the time, company policy prohibited public acknowledgment of his Autism, ADHD, and a diagnosis that relates to survival of childhood abuse. He is now able to be public about it, making him a unique and valuable marketing asset. It also allows him to serve as the voice for those who otherwise have no voice.

Sometimes being "different" leads to greatness – such as the autistic kid growing up to create fortunes for companies and celebrities.

At heart, Rikki is dedicated to making people smile. He lends his name, talents, and finances to good causes and American communities. This inspired one reporter to call him “America’s Friend.”

It’s a fun little title. It’s not as prestigious as some executive ones he’s had. But it’s one that seems to fit. He’s a friendly guy who makes people smile – and makes millions of dollars for companies and charities in the process.

In his dual career as a TV Spokesperson and award-winning actor, Rikki began his career as a child performer - starring as Tiny Tim in a televised production of "A Christmas Carol."

In the 1990's he made national headlines turning down the chance to replace soap star Ricky Paull Golden as the lead in the Broadway revival of “Grease” to serve as the First Special Guest Star in the environmental theatre hit "Tony n' Tina's Wedding" - reviving ticket sales in Chicago and then branching out to boost ticket sales in productions across the US.

Regarding his performance, Fox Thing in the Morning personality Marianne Murciano said, "I've seen the show before. With Rikki Lee Travolta the show is even better."

In 2005 GuestStarCasting named Travolta alongside Donny Osmond, Patrick Cassidy, Darren Day, Michael Damian, Brian Lane Green, Sam Harris, Bill Hutton, Jason Donovan, and Jon Secada as one of the Top Ten Headliners in the World for the Andrew Lloyd Webber/Time Rice smash hit musical Joseph and the Amazing Technicolor Dreamcoat.

A natural spokesperson with a charming smile, as “The New Empire Man” Travolta made regular media appearances on HGTV, The Montel Williams Show, The Danny Bonaduce Show, Guiding Light, The Playboy Channel, For Your Home, and other rating giants representing Empire Today – turning it into the #1 Flooring & Home Improvement Brand in the Country.

Travolta made his return to acting in 2016 in a Midwest revival of “One Flew Over the Cuckoo's Nest”, for which he earned one of his three Best Actor nominations in the BroadwayWorld Regional Theatre Awards.

He continues to make select, critically-acclaimed appearances in film, television, and stage productions. He won Best Actor honors for his starring role in Ben Kurstin’s “The Sleight” at the 2024 Midwest Film Festival at the Gene Siskel Film Center sponsored by Lamborghini.

The LA Times labeled Travolta a "Best Bet." Travolta's film and television credits include thriller, drama, comedy, and horror gems. The horror movie review hub Rotting Zombie named Travolta a "great scene stealing actor."

Rikki was scheduled to play Conrad Birdie in the 2005 Broadway revival of “Bye Bye Birdie”, but did not stay with the production when it was delayed until 2009. Notable stage credits include: “West Side Story”, “RENT”, “Camelot”, “Cat on a Hot Tin Roof”, “August: Osage County”, “Noises Off!”, and “I Hate Hamlet”.

In addition, he is an Amazon Top Ten author, an internationally published journalist, an award-winning screenwriter.

"I've played some parts. I've sung some songs. I've written a few words. And although I've won some awards, the real reason I do it is because it's fun."
~ Rikki Lee Travolta, Celebrity Publicist