The Bon-Ton Relaunches “Your Rewards” Customer Loyalty Program
Brendan Hoffman, President & CEO of The Bon-Ton Stores, Inc. announced that the Company's 'Your Rewards' loyalty program was revamped and will be reintroduced beginning February 15, 2013. The new program will allow customers to begin earning rewards as soon as he or she spends just $200 on their 'Your Rewards' credit card at any of The Bon-Ton Stores seven nameplates, including Bon-Ton, Boston Store, Bergner's, Carson's, Elder-Beerman, Herberger's and Younkers or online. Anyone who currently has a Your Rewards credit card will be automatically enrolled.
Saks CEO Stephen Sadove Elected Chairman of NRF Board
The National Retail Federation announced that Saks Incorporated Chairman and CEO Stephen I. Sadove has been elected chairman of the NRF Board of Directors and chairman of its Executive Committee. He succeeds NRF's immediate past chairman, Terry J. Lundgren, chairman, president and CEO of Macy's, Inc. Sadove was elected at the Board of Directors meeting held Sunday during NRF's 102nd Annual Convention and EXPO - Retail's BIG Show.
Bon-Ton Stores Announced Community Days Fundraiser
The Bon-Ton Stores, Inc. announced its Community Days fundraising event to be held on Friday, November 9 and Saturday, November 10. Thousands of non-profit groups have already signed up and are selling savings booklets in their neighborhoods and online to raise money. For the first time, donors can purchase a savings booklet online at bonton.com or communitydayevent.com and direct the funds to the participating organization of their choice. Booklets will be mailed to donors by The Bon-Ton Stores free of charge.