A Theatrical Journey: Your Complete Guide to Buying at Broadway Show Tickets

Broadway shows offer a magical experience with world-class performances, captivating storytelling, and spectacular production values. Whether you're a seasoned theatergoer or a first-time visitor, finding the best seats and securing tickets can be a daunting task. This guide will help you navigate the process, ensuring you have a memorable experience at the theater.
1. Choosing the Right Show

a. Genre and Personal Preference: Broadway offers a diverse range of shows, from musicals and dramas to comedies and revivals. Think about what genres or types of stories resonate with you. Are you looking for a family-friendly musical, a thought-provoking drama, or a hilarious comedy?

b. Reviews and Awards: Checking reviews from critics and audiences can give you a sense of a show's quality and appeal. Shows that have won awards like the Tony Awards often indicate high production values and strong performances.

c. Star Power: Some shows feature well-known actors, which can be a draw for many theatergoers. However, the presence of a star can also affect ticket availability and prices.

d. Original Productions vs. Revivals: Decide if you want to see a new, original production or a revival of a classic show. Both have their unique charms, with new productions offering fresh stories and revivals often providing a nostalgic experience.

2. When to Buy Tickets

a. Advance Purchase: For popular shows, buying tickets well in advance is recommended, sometimes even months before the performance. This ensures you get the best seats at the best prices.

b. Last-Minute Deals: If you're flexible, you can sometimes find last-minute deals or rush tickets. Many theaters offer discounted tickets on the day of the performance. Websites like TodayTix, TKTS, and the official Broadway box offices can be good resources for these deals.

c. Off-Peak Performances: Weekday matinees or evening performances are often less crowded and cheaper than weekend shows. This can be a great option for those looking to save money.

3. Where to Buy Tickets

a. Official Box Offices and Websites: The most reliable way to purchase tickets is through the show's official website or the theater's box office. This ensures you get legitimate tickets and access to any available discounts or promotions.

b. Authorized Ticket Sellers: Websites like Ticketmaster and Telecharge are authorized sellers of Broadway tickets. They often offer a wide range of seating options and prices.

c. Secondary Market: Websites like StubHub and SeatGeek resell tickets, sometimes at higher prices. Be cautious when buying from secondary markets, as prices can be inflated, and there's a risk of purchasing counterfeit tickets.

d. Lottery and Rush Tickets: Many Broadway shows offer lottery systems for a limited number of discounted tickets. You can enter these lotteries online or in person. Rush tickets, typically sold at the box office on the day of the performance, are another way to secure last-minute seats at a lower price.

e. Online Coupon Codes: Websites like WiseWayBuy often offer coupon codes for Broadway shows, which can provide significant discounts. Always check for available coupon codes before purchasing tickets online, as this can save you a considerable amount of money.

4. Choosing the Best Seats

a. Orchestra vs. Mezzanine vs. Balcony: The orchestra section offers a close view of the stage, often at a higher price. Mezzanine seats provide a slightly elevated view, while balcony seats are the most affordable but furthest from the stage.

b. Viewing Angles: Center seats generally offer the best view, but side seats can also provide a unique perspective. Be mindful of any seats listed as "partial view," as they may have obstructions.

c. Comfort and Accessibility: Consider your comfort, especially for long performances. Some theaters have limited legroom, and accessible seating may be available for those with mobility issues.

5. Additional Tips

a. Check for Discounts: Look for discounts for students, seniors, military personnel, and groups. Some credit card companies and organizations also offer special deals.

b. Plan Your Visit: Arrive early to avoid last-minute rushes, and consider the theater's location when planning your day. Many Broadway theaters are in the heart of New York City's Times Square, which can be crowded.

c. Dress Code: While there's no strict dress code for Broadway shows, many attendees opt for smart casual attire. Dressing up can enhance the overall experience, especially for evening performances.

6. Enhancing Your Experience

a. Arrive Early: Getting to the theater early allows you to settle in, read the program, and enjoy the atmosphere.

b. Understand the Show's Content: Familiarizing yourself with the show's synopsis or themes can enhance your appreciation of the performance.

c. Post-Show Activities: After the show, consider visiting nearby restaurants or bars to discuss and reflect on the performance.

Broadway shows are a cultural treasure, offering unforgettable experiences. With careful planning and consideration, you can enjoy the best of what Broadway has to offer, whether it's a long-running classic or a cutting-edge new production.