Construction begins soon on the new theater, which will feature musicals, new works, children's theater, cabaret and more. Productions are slated to begin in early 2022.
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Kelli Maguire will be running the Cabaret series at AMT and she thinks the idea of a regional theater in the middle of Manhattan is not only novel but valid. "There's no reason to market to all of Manhattan when we have our own village right here. You have all these tall skyscrapers in the area....Manhattan Plaza, The Strand, Silver Towers, Mima....going up 50, 60, 70 stories high with twenty apartments on each floor. There's our audience. You have hundreds of brownstones within blocks of the theater. There's Restaurant Row, literally around the corner, which brings thousands of people to the vicinity. So the audience is here. But more than that, we want to bring in the 'feel' of a regional theater. The essence of a small town. I've been to productions all over the country, from San Diego to Montgomery to Greenville, South Carolina....and the big difference you see is in the audience. When they go to a show they are smiling and enjoying themselves as soon as they open the program. They're on your side, they want the show to be good. Here in New York I think too often we go into a show almost daring the actors to entertain us. Our bar is high, which is great, but after the past year and a half we just want to give people a good time."9th Avenue in between 45th and 46th
Tapper agrees. "We did a show in Cooperstown, in the Hall of Fame, four hours away from Broadway. Everyone who came was local. Maybe two hundred people in the audience. From the time the lights went down to the time they came back up they were having a ball. Why can't we get that here in New York?"
Al Tapper at "National Pastime" in Cooperstown
Construction begins soon on the new theater, which will feature musicals, new works, children's theater, cabaret and more. Productions are slated to begin in early 2022.Videos