The Equity professional East Lynne Theater Company just received word that it's the recipient of a grant of $10,500.00 from the Cooperative Marketing Program, provided by the New Jersey Department of State: Division of Travel and Tourism, stating in the accompanying letter that "your comprehensive application and well-developed marketing plan persuaded the committee of your commitment to strengthening your own mission, supporting regional and state tourism and working toward a stronger New Jersey economy." This is the fourth year in a row that ELTC has received this prestigious grant, and it will be used solely for advertising.
Aside from placing ads and articles in magazines and newspapers outside of South Jersey, ELTC actively pursues performance possibilities beyond state boarders. Funding for these productions comes only from the organizations sponsoring ELTC's touring shows, yet the town of Cape May benefits because ELTC clearly states that its home is Cape May. Sometimes, complete ELTC playbills, including advertising pages, are distributed to patrons.
This year alone, from February 27 - April 26, 3,740 people attended 31 performances in Kentucky, Texas, Connecticut, NYC and six Counties in New Jersey: Ocean, Burlington, Union, Middlesex, Morris, and Cape May. Shows included "Someone Must Wash the Dishes," "Victorian Magic," "Helpful Hints," "Sherlock Holmes Adventure of the Blue Carbuncle," "Eve's Diary," and "Yellow Wallpaper."
Organizations who requested these shows included The Annual Conference of the Popular/American Culture Associations in San Antonia, TX, The Annual Quilters Society Convention in Paducah, KY, Giggles Children's Theater at St. Joseph Children's Hospital in Paterson, NJ, The Actors' Home in Englewood, NJ, and Union Theological Seminary in New York City.
East Lynne Theater Company has been performing throughout the United States since 1980, but for those who wish to see the company in its beautiful performance venue, The First Presbyterian Church, 500 Hughes Street, Cape May, the Mainstage Production Season begins on June 15 with Rachel Crothers' provocative "He and She" with a cast of eight, directed by ELTC's artistic director, Gayle Stahlhuth. For information about the season, season tickets, touring shows, and educational outreach, call 609-884-5898 or visit
www.eastlynnetheater.org.
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