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The King Center Announces Pick Your Own Seats

By: Aug. 02, 2010
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The Maxwell C. King Center for Performing Arts, Inc., of Brevard Community College will be using a new ticket software system, SABO (SeatAdvisor Box Office), that allows you from the comfort of your home, to go online, pick your seats, pay for your order and print your tickets. The SABO web-based system has been built on the latest technology for entertainment industry professionals and is very easy to use. It is a powerful and feature rich web based ticketing system to manage all aspects of theatres and sporting arenas from the box office to the marketing department.

SeatAdviser, Inc. was created to improve the way venues sell their tickets and increase consumer satisfaction. The interactive color-coded SeatMaps allow ticket buyers and the box office the ability to select seats with a click of the mouse, view photos of the stage and see information on every seat in the house. When "fans" of the King Center call to purchase tickets to a performance, one of the first questions they ask is "What is the view like from those seats? How close will I be to the stage?" Now, with the click of their mouse, they can actually see the view of the stage from each of the seats they click on. It will also tell them how close each seat is to the stage. For those who love to know where they are going to be sitting ahead of time, this tool is a tremendous benefit.

Since SABO is user friendly other venues who have switched over to this system have had great results and positive customer feedback. Their patrons are enjoying that fact that they no longer have to wait in long lines at the ticket office or wait on hold over the phone when they can go online, pick their own seats and print their tickets at home. It's as easy as that!

The SeatAdvisor Box Office system provides venues with the first fully functional Internet-based ticketing system that includes box office sales, telephone and Internet ticket sales, subscriptions and a private label web presence. It creates a highly efficient, cost-effective method for all types of venues to manage, market, and sell event tickets thus lowering the cost of operations. With more people enjoying the ease of going online, it reduces the amount of calls to the ticket office which reduces the number of staff.

SeatAdvisor box office printing & ticket software products are in use by thousands of venues around the world and currently serves clients in North America, Europe and Australia, including: The University of Tennessee Chattanooga, The Schweppes Centre, Knockhill Racing Circuit and the Del Mar Thoroughbred Club. The SABO ticketing system manages over 600 box offices worldwide, handling marquee events such as the Kentucky Derby and Kentucky Oaks, which brought in 270,000 patrons over the two day event.

SeatAdvisor, Inc. was founded in 1998 to develop ticketing systems specifically designed to meet the requirements of live event venues. Utilizing patented technology relating to venue mapping and system interface, SeatAdvisor has developed the SABO Box Office Management System to meet the rapidly changing needs of this dynamic marketplace.



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