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Lucky Brand Announces a New 'Find Your Perfect Fit' In-Store Event

By: Jan. 19, 2011
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Los Angeles-based jeans retailer Lucky Brand announces an exciting all-new event called "Find Your Perfect Fit" happening in select stores this Friday, January 21st through Sunday, January 23rd. For three days, customers across the country can come meet Lucky Brand's denim specialists and discover the Lucky Brand jeans that suit them (and their friends) best. Plus, with the purchase of any pair of Lucky Brand jeans, they'll receive a voucher for complimentary expert tailoring - located in the same shopping mall - if shoppers need them hemmed.

"At Lucky Brand, we pride ourselves in offering our favorite denim fits in hard-to-find lengths. Even so, we are realistic about the difficulties in getting just the right hem," says Charlie Cole, Vice President of Online Marketing for Lucky Brand. "Our company believes that all jeans should be 'True to Blue, True to You,' so this three-day event is a perfect fit for our ideals - and for our loyal customers and new friends."

The event occurs just days after Lucky's introduction of new denim fits and features in stores and at LuckyBrand.com. "Our intention this year is to reinforce Lucky Brand as the go-to denim destination for expressive, independent types," says Cole.

The "Find Your Perfect Fit" event will take place at five different locations across the country, including:

Houston Galleria: 5137 West Alabama / Houston, TX 77056 / 713 622 3901
Westfield Century City: 10250 Santa Monica Blvd / Los Angeles, CA 90067 / 310 201 0469
Oakbrook Center: 158 Oakbrook Center / Oak Brook, IL 60523 / 630 368 0151
Bellevue Square: 220 Bellevue Square / Bellevue, WA 98004 / 425 450 0035
Somerset Collection: 2800 Big Beaver Road / Troy, MI 48084 / 248 649 9299

About Lucky Brand:
Lucky Brand is true blue American. Born and bred in Los Angeles, Lucky shipped its first pair of vintage-inspired jeans in 1990 and quickly became known as a pioneer and innovator in the world of modern denim. Lucky Brand designs and markets a full range of great fitting, good quality, distinctively Lucky men's and women's jeans and fashion that work with the American lifestyle. Lucky Brand collections are carried at better department and specialty stores, online at LuckyBrand.com, and at over 110 company-owned stores in the U.S.A. and three internationally.



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