NYTF Marketing Associate - National Yiddish Theatre Folksbiene

NYTF Marketing Associate Job

National Yiddish Theatre Folksbiene

Now celebrating its 107th season, Tony Award-nominated and Drama Desk Award-winning National Yiddish Theatre Folksbiene (NYTF) is the longest consecutively producing theatre in the U.S. and the world's oldest continuously operating Yiddish theatre company. NYTF, which presented the award-winning Fiddler on the Roof in Yiddish, directed by Joel Grey, to sold-out audiences before it moved to Off-Broadway uptown, is in residence at the Museum of Jewish Heritage – A Living Memorial to the Holocaust.

Under the leadership of Artistic Director Zalmen Mlotek and Executive Director Dominick Balletta, NYTF is dedicated to creating a living legacy through the arts, connecting generations and bridging communities. NYTF aims to bring history to life by reviving and restoring lost and forgotten work, commissioning new work, and adapting pre-existing work for the 21st Century. Serving a diverse audience comprised of performing arts patrons, cultural enthusiasts, Yiddish-language aficionados, and the general public, the company presents plays, musicals, concerts, lectures, interactive educational workshops, and community-building activities in English and Yiddish, with English and Russian supertitles accompanying performances. NYTF provides access to a century-old cultural legacy and inspires the imaginations of the next generation to contribute to this valuable body of work.



Marketing Associate:

The Marketing Associate will support the development, growth and retention of NYTF audiences with particular emphasis on the creation of written materials and department calendar management. This candidate will help to amplify the NYTF name under the guidance of the Director of Marketing & Graphic Design.



The candidate will also work closely with the Director of Marketing & Graphic Design to develop and implement the organization’s content strategy – ensuring timely, relevant, insightful, highly shareable and effective copy through various mediums. The Marketing Associate will work closely with internal teams to produce user experiences to ensure flawlessly curated, highly shareable, and effective copy for print and digital, videos, and infographics for the Theatre’s key audiences, including members, prospects, and influencers, while helping extend the reach of the organization through thought-leadership and name awareness.



The candidate will be a frequent user of social networks, detail oriented, able to work independently and have strong written and verbal communication skills.



Essential Responsibilities:

Content Creation (Written/Social) in collaboration with NYTF Marketing and Artistic Staff

Fact checking and proofreading of all Marketing content

Maintain content marketing calendar to ensure regular content throughout the year

Coordinate with teams to measure, track and report communications efforts against ticket sales, audience acquisition, and marketing goals

Working with other departments to ensure the timely delivery of marketing materials to Press, public, and third parties

Contributing to the NYTF Monthly Newsletter by writing/interviewing content or soliciting content from appropriate outside artists/organizations. Coordination of content with all contributors.

Develop and maintain Outreach with various affinity groups (Arts, Youth, Jewish)

Management of and communication to all staff of NYTF Social Media calendar

Maintenance of press Listings, Department Files and Database in collaboration with the Digital Associate

Collaborate on Search Engine Optimization under the guidance of the Director of Marketing & Graphic Design

Assist the Director of Marketing & Graphic Design in all NYTF Outreach efforts



Requirements:

Bachelor’s Degree in Marketing and Communications or similar work experience with a passion for culture and community

Strong interest in theater and the performing arts

1-2 years of experience in marketing/communications, sales, audience or business development in the nonprofit or for-profit sector

Excellent verbal and written communication skills, with proven ability to tell a compelling story

Thorough proofreader

Is comfortable working across many teams and levels of management

Experience using marketing and web platforms/software

Familiarity with both Google Suite and Adobe Suite applications (Photoshop/Illustrator/InDesign)

Has an understanding of pre-press techniques

Proactive, can-do attitude



Compensation & Benefits:

Salary $45,000

Top-Tier Healthcare

Generous Holidays and time off policy

401k with employer vesting match



To Apply:

Please send a cover letter, resume, three references and a writing sample to jobs@nytf.org



Start Date: September 15, 2021





NYTF provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, marital status or veteran status. In addition to federal law requirements, NYTF complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.


Salary: $45,000/year