Marketing Manager - Gulfshore Playhouse

GULFSHORE PLAYHOUSE SEEKS MARKETING MANAGER  

Gulfshore Playhouse, a not-for-profit, professional theatre company located in Naples, FL is seeking a dynamic, detail-oriented and organized individual to serve as Marketing Manager. 

Gulfshore Playhouse offers a diverse season of straight plays and small musicals ranging from venerated classics and Broadway hits to contemporary works and world premieres. The Playhouse is passionately committed to producing high-quality, professional theatre which exceeds the expectations of the cultured residents and visitors of Naples, FL, many of whom are regular theatre patrons in New York, Chicago, Boston, Philadelphia, and Washington, D.C.

Gulfshore Playhouse has performed for many years in an intimate 200-seat venue at the Norris Center, a municipal building run by the City of Naples. The Playhouse is in the final phases of a $60M capital campaign and will soon be breaking ground on the Baker Theatre and Education Center, a state-of-the-art facility, featuring a 350-seat mainstage with a Broadway-sized stage, a 125-seat flexible space, rehearsal studios, classrooms, and rental space. This is an extraordinarily exciting time for the Playhouse, which is experiencing unprecedented growth, and the Marketing Manager will have the opportunity to participate in everything from production to special events to coordinating daily business affairs.

Status: Full-time, year-round position

Start Date: As soon as possible

Representative Duties:

A critical member of the marketing and development team, reporting to the Chief Advancement Officer, this individual will lead all existing marketing programs, while also leading the execution of new initiatives aligned with the theatre’s goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, design, branding, digital marketing, and social media. The marketing manager must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.

Responsibilities 

• Lead department initiatives, including handling logistics for marketing campaigns, show promotion efforts, events and strategic partnerships
• Develop copy and implement marketing campaigns via social media platforms, including Facebook, Instagram and Twitter (i.e. posts, sponsored ads, event pages)
• Manage oversight of the company website, including regular updates, content creation and analytics tracking
• Collaborate with graphic designer to support the coordination, design, and production for all print and digital collateral
• Assume leadership for on-going marketing and advertising campaigns and plans, while ensuring that every initiative is aimed at increasing brand awareness
• Lead creation and implementation of marketing communications efforts, including eblasts, newsletters and blog posts
• Collaborate with the Development team to produce marketing communications materials
• Work with outside agencies to support public relations, marketing, branding and advertising efforts, including participating in weekly calls and contributing ideas and recommendations to optimize marketing strategies

Skills and Qualifications

• Impeccable interpersonal and communication skills both in writing and verbally 
• Strong organizational and time management skills
• Proficient in Microsoft Office Suite and Adobe Products
• 2-4 years of experience in marketing, communications, advertising or public relations setting 
• Bachelor’s degree in Advertising, Marketing, Communications
• Graphic design experience, preferred

The Playhouse values hard work, kindness, generosity, passion, and grace-under-pressure.  The Marketing Manager will be expected to work extended hours when necessary to meet goals. Weekend and evening hours are required, including attendance at Opening Nights and some show performances, special events, and/or meetings that may happen outside normal hours.

Our Charter: https://www.gulfshoreplayhouse.org/wp-content/uploads/2018/11/Charter.pdf

Salary:

$45,000.00 - $50,000.00 per year

Gulfshore Playhouse is an equal opportunity employer committed to fostering a diverse staff; we strongly encourage people from underrepresented groups and diverse backgrounds to apply.

Gulfshore Playhouse offers benefits that increase along with tenure, including health, dental, and vision insurance, a 403(b) retirement plan and paid vacation and sick leave.

Please direct resumes to Kimberly Dye, Chief Advancement Officer, kdye@gulfshoreplayhouse.org.

Salary: $45,000.00 - $50,000.00 per year