Content Manager - Remote - Educational Theatre Association

EdTA values a diverse workplace and strongly encourages women, people of color, LBGTQ individuals, people with disabilities, members of ethnic minorities, foreign born residents, and veterans to apply. For more information, visit: https://www.schooltheatre.org/about/mission/diversity



We are seeking a Content Manager for day-to-day management of content on Schooltheatre.org, Dramatics.org, and foundation.schooltheatre.org. This position also executes our paid and organic social media strategy and develops content for audience development, marketing, and member engagement. Responsibilities include content creation/acquisition, digital publishing, and freelancer management.



Who We Are: The Educational Theatre Association, home to the Educational Theatre Foundation and International Thespian Society, is an international nonprofit whose mission is shaping lives through theatre education. The foundation provides essential support to enhance theatre education, expand access, and foster racial equity. The International Thespian Society, an honor society active in nearly 5,000 schools, has inducted 2.4 million students since 1929. Visit schooltheatre.org to learn how EdTA honors students, supports teachers, and influences public opinion that theatre education is essential for building life skills.



Job Responsibilities:

1. Content Development

• Generate ideas, write, and edit new and existing digital content for all channels to serve business objectives.

• Manage editorial workflow for posting content to websites and social media; ensure all deadlines are met and calendars are updated and shared with relevant stakeholders.

• Ensure all content fits the association’s voice and style and is optimized for each channel and target audience.

• Write press releases for association events, programs, awards, and news following PR best practices.

• Craft effective marketing copy for events, membership recruitment and retention, and EdTA programs that follows copywriting best practices and brand guidelines.

• Develop copy for website landing pages and lead-generation forms that adheres to SEO best practices. Optimize copy for email and social publishing.

2. Digital Publishing

• Build, post, and proof content on existing digital channels. Ensure content is properly formatted and search-engine optimized.

• Source, edit, and/or create images and multimedia to accompany digital stories and social media posts.

• Study analytics and use metrics to validate creative decisions and drive audience growth.

3. Freelancer Management

• Develop and maintain available list of available freelancers to create and produce content as needed, adhering to business objectives and DEIA goals.

• Oversee freelancer contracts and invoices in keeping with department budget guidelines.



Education and Experience Required:

• Education and professional experience in marketing, communications, content development, journalism, digital media, or related field, including a portfolio of professional writing samples

• Theatre, arts, or education experience, interest, or background is a plus



Skills and Qualifications:

• Exceptional writing and editing skills with meticulous attention to detail

• Ability to curate, create, and publish content from start to finish

• A strong service journalism sensibility with a knack for packaging content and crafting click-worthy headlines

• Deep knowledge of SEO and best practices for optimizing content for the web and social media

• Expertise in working in CMS platforms, preferably WordPress, and using tools such as Google Analytics to inform strategy

• Working knowledge of HTML

• Photo editing, such as resizing, cropping, and working with templates in graphics design software

• Adaptability, organization, and time management; the ability to juggle many projects and shift gears quickly

• Proficiency in AP style preferred

• Working knowledge of HTML



Job Location: This is a fully remote position.

Pay: $50,000 - $60,000

Please submit any relevant materials (cover letter, resume, portfolio) that you feel demonstrate your experience and abilities that make you an exceptional candidate for this position to: HRManager@schooltheatre.org




Salary: $50,000-60,000