Civic Center's Barb Preuss Wins National Broadway Marketing Award

The Civic Center of Greater Des Moines' Director of Marketing Barb Preuss was awarded the Outstanding Achievement in Road Marketing Award last week in New York City during The Broadway League's 2011 Spring Road Conference.

The Outstanding Achievement in Road Marketing Award was presented to Barb Preuss in honor of her dedication to the Willis Broadway Series for her creativity and collaboration to the success of Broadway productions at the Civic Center. She was also credited with being one of the first among road presenters to fully utilize social media in marketing shows and her direction of social media campaigns became models for presenters across the country.

Civic Center President & CEO Jeff Chelesvig praised Ms. Preuss for her innovation and leadership. He said, "We're very proud of Barb and her leadership within the Broadway community. I applaud her dedication to marketing professional theater in Central Iowa and her teamwork continually contributes to the overall success of the Civic Center."

First presented in 1992, the Broadway League Awards recognize the contributions of those who have displayed exemplary service to the Broadway industry and are considered innovators of their craft.

The Broadway League
The Broadway League, founded in 1930, is the national trade association for the Broadway industry. The League's 700-plus members include theatre owners and operators, producers, presenters and general managers in over 240 North American cities, as well as suppliers of goods and services to the theatre industry. Each year, League members bring Broadway to nearly 30 million people in New York and on tour across the U.S. and Canada.

The Civic Center of Greater Des Moines
The Civic Center of Greater Des Moines is a private not-for-profit corporation celebrating over 30 years of presenting the performing arts to Iowa and the surrounding states. It is the presenter of major Broadway and educational touring companies, performers and groups, and is the performing home of many local and regional groups, including the Des Moines Symphony and StageWest. All performances of the Broadway Series are supported by Willis Auto Campus. All performances at the Civic Center's Temple Theater are supported by Prairie Meadows. All performances of the Family Series are supported by Wellmark Blue Cross and Blue Shield.

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