Velocity, the #1 provider of high-octane entertainment, announced today the season two greenlight of the original series UNIQUE RIDES. After a very successful first season creating mechanical magic for the likes of N.F.L. star receiver Odell Beckham, Jr., N.B.A. all-star Carmelo Anthony, Grammy Award winning artist Busta Rhymes among others, UNIQUE RIDES host Will Castro and his crew return to build jaw-dropping rides for a new line-up of car-loving celebrities including: N.B.A. superstar Russell Westbrook; award-winning record producer DJ Khaled; actor, rapper, comedian and television personality Nick Cannon; actor Erik Estrada; celebrated rappers French Montana, Remy Ma and Fat Joe; and many more. UNIQUE RIDES season two is scheduled to premiere in the fourth quarter of 2016.
"In February UNIQUE RIDES became one of Velocity's most celebrated original series," said Robert Scanlon, General Manager of
Velocity and Automotive Content. "Viewers enjoy watching the eclectic choices Will's clients make, and how those choices not only push the boundaries of what cars look and feel like but how they push the talents of Will and his team of master craftsmen. We can't wait to see how Team Unique transforms the wishes of a new crop of celebrities into the newest, most incredible vehicles on the planet."
Each episode of UNIQUE RIDES takes viewers into the fast-paced world of New York based automotive designer Will Castro as he and Team Unique turn ordinary vehicles into automotive masterpieces. Throughout his career Castro has created one-of-a-kind custom rides for the biggest names in entertainment, music and sports by drawing from years of design experience collaborating with several major manufacturers including Mercedes, Cadillac, Lincoln, General Motors, Pontiac and Nissan. UNIQUE RIDES showcases the amazing process of his Team Unique crew - from design and tear down to the build and reveal - as they deliver on the dreams of discerning clientele.
UNIQUE RIDES is produced for
Velocity by Alkemy X. For Alkemy X, Justin B. Wineburgh is executive producer. David Lee is executive producer for Velocity. Robert Scanlon is general manager of
Velocity and Automotive Content.
About
Velocity Velocity, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is the only upscale men's cable network that focuses on thrilling automotive for its viewers.
Velocity programming is diverse, intelligent and engaging; capturing the best of the human experience as told by the top experts in the field. Formerly HD Theater, the fully HD network is available in 68 million homes. For more information on Velocity, please visit Velocity.com, on Facebook at facebook.com/VelocityTV or on Twitter @Velocity.
About Discovery Communications Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the leader in global entertainment reaching 3 billion cumulative subscribers in more than 220 countries and territories. Discovery satisfies curiosity, entertains and inspires viewers with high-quality content through global brands, led by Discovery Channel, TLC, Investigation Discovery,
ANIMAL Planet,
Science and Turbo/Velocity, as well as U.S. joint venture network OWN: Oprah Winfrey Network, and through the Discovery Digital Networks portfolio, including Seeker and SourceFed. Discovery owns Eurosport, the leading pan-regional sports entertainment destination across Europe and Asia-Pacific. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education. For more information, please visit www.discoverycommunications.com.
Image courtesy of Velocity
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