Hawaiian Airlines, in collaboration with The Walt Disney Studios, today unveiled the first of three custom Airbus A330 aircraft being adorned with imagery from the highly anticipated, CG-animated comedy adventure MOANA. The inaugural decal design features four characters from the movie on Hawaiian's fuselage as they take off on a wayfinding journey, including the demigod Maui, the adventurous teenager Moana, and her two friends: Heihei the rooster and Pua the pig.
Dwayne Johnson, THE VOICE of demigod Maui, and Auli'i Cravalho, the Hawai?i-born actress who is THE VOICE of Moana, were among the first to see the inspiring design when the plane was revealed earlier today in a hangar at the airline's home base at Honolulu International Airport (HNL). The surprise reveal was hosted by Hawaiian Airlines CEO Mark Dunkerley at a special event attended by several hundred members of the airline's Team K?kua program -- employees and their families who have volunteered their time and service to give back to the local community.
Next month, Hawaiian will reveal two additional livery designs featuring custom-made decals that show the characters interacting with the planes in dynamic and engaging ways. The unique artwork, created by Walt Disney Animation Studios in collaboration with Hawaiian's team, reimagines each aircraft as a modern-day voyaging canoe, flying Moana, Maui, and their friends to new and exciting destinations. A time-lapse video of the first decal application and images of the first new livery is below!
Guests traveling to any of Hawaiian's domestic or international destinations will enjoy special inflight entertainment to include an exclusive welcome video inspired by the film, the "Moana" movie trailer, and Cravalho's casting video. The airline will also offer co-branded, limited-edition products such as blankets, towels and children's and adult apparel. These items and more will be available for purchase inflight on select Hawaiian routes or online atShop.HawaiianAirlines.com.
Hawaiian also announced the Hawaiian Airlines Wayfinder Caption CONTEST which begins today and runs through Oct. 23 for fans in the United States, Australia and New Zealand. To enter, contestants will be asked to select one of three "Moana" illustrations and, in 150 words or less, capture the spirit of voyaging and wayfinding. Based on the quality and creativity of the caption, the winning entry will receive a Grand Prize trip for two to attend the Los Angeles premiere of "Moana" on Nov. 14. One runner-up will receive a First Place prize of 80,000 HawaiianMiles and a Second Place winner will receive a Hawaiian Airlines and Disney Moana co-branded gift pack. For more information and to enter, follow #SoaringWithDisneyMoana and visit HawaiianAirlines.com/Moana.
According to "Moana" producer Osnat Shurer, the story of Moana, Maui and their heroic journey sprang from the imagination of the filmmakers, who were deeply inspired by the glorious people of Oceania.
"We were inspired by the history of the great Polynesian voyagers," said Shurer.
Videos