USA Takes #1 Spot For The Week

More total viewers (2.91 million) and households (2.25 million) came to USA this week than to any other network, including those driven by NBA Playoffs such as TNT, the #2 network. USA also earned the top coverage rating in basic cable prime this week with a 2.26 (+0.14 over #2 TNT). USA was the only cable network to deliver over 1 million P25-54, 1 million P18-49, 2.5 million total viewers, or 2 million households in prime without NBA Playoff coverage this week.

USA delivered more than twice the number of total viewers (+107%) and M25-54 (+102%) as The CW this week, as well as double-digit margins over the broadcaster among P18-49 (+26%) and P25-54 (+63%) while registering victories over "Big 4" broadcast networks in 9 primetime hours this week (M-Su 8P-11P) thanks to WWE MONDAY NIGHT RAW and episodes of the top acquired series on cable, NCIS and LAW & ORDER: SVU.

· USA placed three of the week's top ten P25-54 entertainment telecasts with WWE MONDAY NIGHT RAW and cable's top acquired series, NCIS.

· WWE MONDAY NIGHT RAW took the top two entertainment telecasts in prime this week, placing first among P25-54 (2.34 million), P18-49 (2.36 million), total viewers (4.92 million), and households (3.42 million), coming in second only to The Hills among P18-34 (1.08 million). RAW was the only entertainment offering on cable to deliver over 2 million P18-49, 4 million total viewers, or 3 million households this week. The 10P hour of Raw delivered more M18-49 than everything on ABC Monday.

· More total viewers P2+ (2.87MM) and households (2.22MM) watched IN PLAIN SIGHT this week than any other original drama. IN PLAIN SIGHT was Wednesday's top drama on cable among P18-49 (937,000) and P18-34 (414,000).

· USA was home to the two most popular acquired series on cable this week with NCIS and LAW & ORDER: SPECIAL VICTIMS UNIT placing 1st and 2nd, respectively, among P25-54 (1.12MM NCIS / 904,000 SVU), total viewers (3.26 million/ 2.36 million), and households (2.49 million/1.89 million). These were the only acquired series in cable's primetime to average over 1 million P25-54, 2 million total viewers, or 2 million households.

USA Network is the #1 network in all of basic cable and is seen in over 98.5 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

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