The techno-thriller features an accompanying app, IRIS, that is equipped with sonic technology that triggers additional content during the movie - off-screen text messages between characters, an alternative angle in a scene, and more. The IRIS app can be DOWNLOADED to iPhone or Android for free by texting IRIS to 97-000.
Watch the trailer for APP, available to own on DVD December 30
Anna lives with her best friend Sophie, and balances psychology classes with supporting her brother and his recovery following a traumatic motorcycle accident. She's never far from her cellphone, and after a night of partying in the dorms, Anna wakes up groggy and hungover only to find that a new app has been inexplicably added to it. Initially helpful and clever, IRIS soon begins behaving mysteriously, answering personal questions it shouldn't know the answers to, and sending inappropriate images to her contacts. When it becomes clear she can't simply delete the unwanted, evil app, Anna's efforts to confront it will set in motion a fearful series of events that will put her life, and that of her roommate and her fragile brother, in fatal danger.
APP enjoyed an extensive theatrical and On Demand release earlier this year. Available to own on DVD December 30 at Amazon.com and other major retailers, the home video release includes extensive bonus content.
The film will also be available to own digitally on December 30.
An ancillary label at FILM MOVEMENT, the North American distributor of award-winning independent films, RAM Releasing is the shot in the arm movies have been waiting for. With an eye for the suspenseful, the action-packed and the noir of the best dark-genre films, RAM Releasing delivers movie experiences in theaters, on DVD and Bluray, and all digital platforms. Established in 2013, RAM Releasing offers a robust slate of movies including current and upcoming hits like Forgetting the Girl, APP and Hide & Seek. Learn more at RAMReleasing.com, or follow on Twitter (@RAM_Releasing) and on Facebook (Facebook.com/RAMReleasing).
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