On the first night of sweeps, with original competition on all the broadcast nets, "The Originals" episode of The Vampire Diaries outrated both NBC and ABC in the show's target demo of W18-34 (1.4/5), and outrated ABC in A18-34 (0.9/3). The episode held steady week to week in total viewers (2.15M).
In addition to being The CW's most streamed show, this season, The Vampire Diaries has been averaging a 43% gain in total viewers with Live + 7 Day DVR viewing versus Live + Same Day only, a 52% gain in A18-34 and a 56% gain in W18-34. About THE VAMPIRE DIARIES: Returning for its fourth season, The Vampire Diaries is the story of two vampire brothers, obsessed with the same girl, in a small town where Supernatural beings live in secret amongst its residents. In season one, Stefan (Paul Wesley) and Damon Salvatore (Ian Somerhalder), returned to their hometown of Mystic Falls, Virginia, for very different reasons. Stefan was determined to get to know Elena Gilbert (Nina Dobrev), who bears a striking resemblance to Katherine Pierce (also played by Dobrev), the beautiful but ruthless vampire the brothers knew and loved - in 1864. Damon, on the other hand, was intent on releasing Katherine from the tomb where he believed she was trapped by a witch's spell all those years ago. The explosive season finale set a plan in motion that resulted in Katherine's return.Videos