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Telemundo to Unveil 'Urban Chic' Themed Official After LATIN BILLBOARDS Party

By: Apr. 27, 2015
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Telemundo unveiled plans for its exclusive official after-party for the 2015 Billboard Latin Music Awards presented by State Farm® to take place Thursday, April 30 at the Ice Palace Film Studios in Miami, immediately following the live telecast. The highly anticipated urban chic themed event will host nearly 1,200 guests, made up of winners, finalists and celebrities, who will enjoy an ultimate experience surrounded by exhilarating sound and cuisine, and toast music's brightest stars "A Lo Grande" style alongside the event's official spirit sponsor, Buchanan's® Blended Scotch Whisky.

Produced by Shiraz in conjunction with Telemundo Scenery, the party's ambience will incorporate colors and textures from the urban scene, coupled with modern designs in chic black, vibrant red, and sleek chrome. Guests will be immersed in an environment that is engaging and a landscape loaded with an edgy style that includes an impressive graffiti wall.

As guests enter, they will be welcomed by models dressed in faux leather form-fitting shorts. On their path inside, they will see hip-hop dancers dancing to the beat of the music and contorting on platforms, filling the environment with life and energy as guests make their way inside the venue. Once inside, guests will find a room complete with two photo booths that are customized interactive graffiti walls. Guests take their picture and are able to adorn the photo with any script or images they make with a spray can, for a unique street artwork creation.

From a high platform adorned with red graffiti art, DJ Chino, a talented rising producer and Pitbull's official DJ, will create a vibrant ambience with elevated beats. DJ Chino co-produced "Piensas," featuring Pitbull and Gente de Zona. The hit rose to number one and remained there for five weeks earlier this year. He brings his talent to the party including the main performance, which consists of a high-energy dance-off that will captivate party-goers with incredible routines choreographed by world-renowned Hip-Hop choreographer Ralph Cummings.

The urban chic motif also shapes the food menu, catered by Shiraz, focusing on hip urban fare, with emphasis placed on trending ingredients and cutting edge presentation. The food stations will feature exciting and engaging components as well as artful display. Model servers will pass savory hors d'oeuvres and specialty Buchanan's® Blended Scotch Whisky cocktails throughout the crowd, while thematically-designed food stations will tastefully integrate the event décor into the event.

The Billboard Latin Music Awards presented by State Farm will be produced and broadcast live on Telemundo Thursday, April 30, at 7pm/6c from BankUnited Center at the University of Miami in Florida. Fans can follow the excitement of the star-studded event on Twitter, Instagram @LatinBillboards and Facebook.com/LatinBillboards, and join the conversation using #Billboards2015.

Hosted by the beautiful and talented actress and TV host Gaby Espino and renowned Mexican singer and actor Pedro Fernandez, the longest-running and most prestigious awards show in the Latin music world will feature performances by Afrojack, Alejandro Sanz, Ana Gabriel, Belinda, Carlos Santana, Carlos Vives, Daddy Yankee, Jennifer Lopez, Luis Fonsi, Marc Anthony, Nicky Jam, Gente de Zona, Gerardo Ortiz, J Balvin,, Juanes, Juan Magan, Julion Alvarez y Su Norteño Banda, Lapiz Conciente, Lucero, Natalia Jimenez Ne-Yo, Nicky Jam, Pedro Fernandez, Roberto Carlos, Romeo Santos, and Wisin. The Billboard Latin Music Awards presented by State Farm will be preceded by the red carpet special "La Alfombra de los Premios Billboard" featuring a constellation of music and TV stars, hosted this year by Telemundo personalities Rashel Diaz, Raul Gonzalez, and Boris Izaguirre, with Telemundo influencer Caeli, and fashion commentary by Guest "Fashionista" Christian Ramirez, and Special Guest Kika Rocha.

See the complete list of performers, special honorees, award presenters and finalists; in addition to exclusive content about this year's event online at TELEMUNDO.com/PremiosBillboard - the official website of the 2015 Billboard Latin Music Awards presented by State Farm®

The Billboard Latin Music Awards honor the most popular albums, songs, and performers in Latin music, as determined by the actual sales, radio airplay, streaming and social data that informs Billboard's weekly charts. The event is the culmination of the Billboard Latin Music Conference, now in its 26th year and under the slogan "The Top Artists, The Top Trends, The Top Names in Music." The conference is the biggest and longest-running event dedicated to Latin music in the world. It takes place on April 27-30 at The Ritz-Carlton in Miami Beach, Florida, and is the "must-attend" event for top POWER PLAYERS in the industry, from label presidents to A talent, to top agents, managers, promoters, marketing and advertising executives and radio executives, as well as for those taking their first steps in the business. For information please visitBillboardLatinConference.com or email conferences@billboard.com

Billboard is the world's most influential music brand; built on the most complete and well-respected database of charts across all music genres. The Billboard charts define success in music. From the iconic Billboard magazine to Billboard.com which is the ultimate consumer-facing destination for millions of passionate music fans, to the industry's most elite conference series and influencer events including the Power 100 and Women in Music - the Billboard brand has unmatched authority among fans, artists and the industry alike.

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