Telemundo wrapped the month of June having outperformed Univision an unprecedented 10 times among adults 18-49 in Monday-Friday, 7-11pm primetime. The network delivered a historic ratings victory during the week of May 30 to June 2, 2016, when it ranked as the #1 Spanish-language broadcast network in primetime among adults 18-49 for four consecutive nights. In addition, this season Telemundo continues to reduce the gap with Univision by 62% among adults 18-49 compared to last season (222,000 vs. 582,000), and by 64% among adults 18-34 (103,000 vs. 289,000), during Monday-Friday primetime programming.
"Telemundo's innovative programming strategy, anchored by original programming and new formats such as our 10pm Super Series™, is continuing to solidify our network as the destination for fast-paced, high quality storytelling tailored to U.S. Hispanics," said Luis Silberwasser, President, Telemundo. "Our focus on the U.S. Hispanic market and our drive to innovate is fueling our growth in a more consistent basis than ever before."
Season-to-date,
Telemundo is the #1 Spanish-language television network among adults 18-49 and adults 18-34 at 10pm, Monday through Friday.
Telemundo is also the #1 broadcast network, regardless of language, in the second quarter of 2016 among adults 18-34 during regular programming in its Monday to Friday 10pm timeslot, bolstered by the fourth season of its record-breaking Super Series™ "El Señor de Los Cielos."
Source: Nielsen, L+SD, M-F 7P-11P strict daypart, 9/21/15-6/26/16 vs 9/22/14-6/26/15, difference between TEL and UNI among A18-49 (000) & A18-34 (000). Nielsen, Live+SD, 7-11pm strict daypart, 5/30/16-6/2/16, A18-49 (000). Nielsen, Live+SD, M-F 10-11pm strict daypart excluding specials, based on A18-49/A18-34 (000); STD (9/21/15-6/26/16) and Q2 (3/28/16-6/26/16).
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