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TONIGHT SHOW Wins The Week of 3/12-3/16 In Adults 18-49 & All Other Key Demos

By: Mar. 20, 2018
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TONIGHT SHOW Wins The Week of 3/12-3/16 In Adults 18-49 & All Other Key Demos  Image

"The Tonight Show Starring Jimmy Fallon" has won the late-night ratings week of March 12-16 in adults 18-49 and all other key demographics - adults, men and women 18-34, 18-49 and 25-54 -- according to "live plus same day" figures from Nielsen Media Research.

Note that Thursday and Friday CBS programming is excluded from these averages due to delays for NCAA BASKETBALL coverage and Friday's "Jimmy Kimmel Live" was an encore.

Last week at 12:35 a.m. ET, "Late Night with Seth Meyers" outrated CBS' "The Late Late Show with James Corden" by a +42% margin in adults 18-49 (with a 0.34 rating vs. a 0.24).

Meyers topped Corden in every key measure - adults, men and women 18-34, 18-49 and 25-54, as well as total viewers -- and also beat ABC's "Nightline" in their head-to-head half-hour from 12:30 to 1 a.m. ET in all key categories.

LATE-NIGHT WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of March 12-16. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.58 rating, 3 share
CBS "Late Show," 0.43/3 *
ABC "Kimmel," 0.50/3 *

12:35-1:05 a.m. ET
ABC "Nightline," 0.32/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.34/3 *
CBS "Late Late Show," 0.24/2 *

1:35-2:05 a.m. ET
NBC "Last Call," 0.22/2 *

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 2.492 million viewers
CBS "Late Show," 3.103 million viewers *
ABC "Kimmel," 2.340 million viewers *

12:35-1:05 a.m. ET
ABC "Nightline," 1.440 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.401 million viewers *
CBS "The Late Late Show," 1.243 million viewers *

1:35-2:05 a.m. ET
NBC "Last Call," 0.797 million viewers *

*Thursday and Friday CBS programming was delayed by NCAA BASKETBALL and is excluded. Friday's "Kimmel," "Late Night" and "Last Call" were encores.

SEASON AVERAGES

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.69 rating, 4 share
CBS "Late Show," 0.61/4
ABC "Kimmel," 0.48/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.31/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.40/3
CBS "The Late Late Show," 0.29/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.24/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 2.778 million viewers
CBS "Late Show," 3.884 million viewers
ABC "Kimmel," 2.300 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.416 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.587 million viewers
CBS "The Late Late Show," 1.415 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.837 million viewers

SELECTED CABLE RESULTS, WEEK OF MARCH 12-16

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m., "The Daily Show," 0.22
Comedy Central, 11:30-midnight ET, "The Opposition," 0.09

TBS, 11 p.m.-midnight, "Conan," 0.15 **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.58
Adult Swim, 12:30-1:30 a.m. ET, 0.44

Each adult 18-49 rating point equals 1.28 million viewers.

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m., "The Daily Show," 0.860 million
Comedy Central, 11:30-midnight ET, "The Opposition," 0.300 million

TBS, 11 p.m.-midnight, "Conan," 0.372 million **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.198 million
Adult Swim, 12:30-1:30 a.m. ET, 0.895 million

** Thursday's "Conan" was preempted.



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