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TONIGHT SHOW Wins The Week 3/5-3/9 In Adults 18-49

By: Mar. 13, 2018
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TONIGHT SHOW Wins The Week 3/5-3/9 In Adults 18-49  Image

"The Tonight Show Starring Jimmy Fallon" has won the late-night ratings week of March 5-9 in adults 18-49 and most other key demographics, according to "live plus same day" figures from Nielsen Media Research.

"Tonight" won the 11:35 p.m. hour for the week over "Jimmy Kimmel Live" by a +21% margin in adults 18-49 (with a 0.57 rating vs. a 0.47) and versus "The Late Show with Stephen Colbert" by +30% (0.57 vs. 0.44).

"Tonight" ranks #1 for the week versus its ABC and CBS competition in adults, men and women 18-49; adults, men and women 18-34; and adults and women 25-54.

Last week at 12:35 a.m. ET, "Late Night with Seth Meyers" outrated CBS' "The Late Late Show with James Corden" by a +42% margin in adults 18-49 (with a 0.34 rating vs. a 0.24). For their head-to-head half-hour, "Late Night" beat ABC's "Nightline" by +27% (0.38 vs. 0.30 from 12:30 to 1 a.m. ET).

LATE-NIGHT WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of March 5-9. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.57 rating, 4 share
CBS "Late Show," 0.44/3
ABC "Kimmel," 0.47/3 *

12:35-1:05 a.m. ET
ABC "Nightline," 0.30/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.34/3 *
CBS "Late Late Show," 0.24/2 *

1:35-2:05 a.m. ET
NBC "Last Call," 0.22/2 *

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 2.299 million viewers
CBS "Late Show," 3.209 million viewers
ABC "Kimmel," 2.173 million viewers *

12:35-1:05 a.m. ET
ABC "Nightline," 1.333 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.343 million viewers *
CBS "The Late Late Show," 1.278 million viewers *

1:35-2:05 a.m. ET
NBC "Last Call," 0.767 million viewers *

*Friday's "Kimmel," "Late Night," "Late Late Show" and "Last Call" were encores.

SEASON AVERAGES

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.69 rating, 4 share
CBS "Late Show," 0.60/4
ABC "Kimmel," 0.48/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.31/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.40/3
CBS "The Late Late Show," 0.29/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.24/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 2.783 million viewers
CBS "Late Show," 3.862 million viewers
ABC "Kimmel," 2.298 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.412 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.587 million viewers
CBS "The Late Late Show," 1.416 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.839 million viewers

SELECTED CABLE RESULTS, WEEK OF MARCH 5-9

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m., "The Daily Show," 0.22
Comedy Central, 11:30-midnight ET, "The Opposition," 0.12

TBS, 11 p.m.-midnight, "Conan," 0.19

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.54
Adult Swim, 12:30-1:30 a.m. ET, 0.41

Each adult 18-49 rating point equals 1.28 million viewers.

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m., "The Daily Show," 0.826 million
Comedy Central, 11:30-midnight ET, "The Opposition," 0.341 million

TBS, 11 p.m.-midnight, "Conan," 0.453 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.111 million
Adult Swim, 12:30-1:30 a.m. ET, 0.849 million



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