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TONIGHT SHOW Encore Beats Competition in Time Slot

By: Oct. 24, 2013
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Encore telecasts of NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have generated bigger total-viewer results than their ABC and CBS time-period competition during the week of Oct. 14-18.

In 18-49, "The Tonight Show" tied ABC's "Jimmy Kimmel Live" in 18-49 rating for the week, while both "Tonight" and "Late Night" topped CBS's original competition in every key ratings measure. Note that Friday's "Kimmel" was a rebroadcast.

Leno's encores topped both CBS's originals of "Late Show with David Letterman" and ABC's "Kimmel" on four of five nights last week in viewers 18-49.

Both Leno and Fallon once again generated substantial year-to-year gains for the week and the season to date. Leno is off to his biggest start four weeks into a new TV season in three years in 18-49 viewers and biggest in two years in total viewers. Fallon is at a three-year high in 18-49 and has generated his biggest overall audience four weeks into a new season in the five years he's been hosting "Late Night."

Versus the first four weeks of the year-ago season, Leno is up 16% in 18-49 viewers (with 1.098 million vs. 933,000) and up 11% in total viewers (3.560 million vs. 3.216 million).

Fallon is up 27% in 18-49 viewers (765,000 vs. 602,000) so far this season and up 18% in total viewers (1.823 million vs. 1.545 million).

At 1:35 a.m. ET, "Last Call with Carson Daly" is also delivering sizable gains Versus the first four weeks of last season, up 22% in 18-49 viewers (422,000 vs. 347,000) and up 11% in total viewers (946,000 vs. 852,000).

"Tonight" has now delivered bigger 18-49 audiences than "Late Show" for the last 48 weeks in a row and topped "Kimmel" for 37 of their 41 head-to-head weeks. In total viewers, Leno has out-delivered "Late Show" for 52 weeks in a row and "Kimmel" for 41 of 41 weeks.

Fallon has now generated bigger 18-49 audiences than "Late Late Show" for 53 of the last 54 weeks and prevailed in total viewers for 50 of the last 52 weeks. Versus "Nightline" in their head-to-head half-hour, Fallon has out-delivered the ABC series for 41 of 41 weeks in viewers 18-49 and 36 of 38 weeks in total viewers.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of Oct. 14-18. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")


ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.7 rating, 3 share *
CBS "Late Show," 0.5/2
ABC "Kimmel," 0.7/3 *

12:35-1:05 a.m. ET
ABC "Nightline," 0.5/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3 *
CBS "Late Late Show," 0.3/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 *

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.1 million viewers *
CBS "Late Show," 3.0 million viewers
ABC "Kimmel," 2.5 million viewers *

12:35-1:05 a.m. ET
ABC "Nightline," 1.6 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.6 million viewers *
CBS "Late Late Show," 1.4 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers *

* "Tonight," "Late Night" and "Last Call" were in rebroadcast last week and Friday's "Kimmel" was an encore.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 4 share
CBS "Late Show," 0.6/3
ABC "Kimmel," 0.7/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.4/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/4
CBS "Late Late Show," 0.4/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.6 million viewers
CBS "Late Show," 3.0 million viewers
ABC "Kimmel," 2.5 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.7 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.5 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.9 million viewers


SELECTED CABLE RESULTS, WEEK OF OCT. 14-OCT. 18

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.5 **
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.4 **

TBS, 11 p.m.-midnight, "Conan," 0.4 **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9
Adult Swim, 12:30-1:30 a.m. ET, 0.7

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 0.9 million **
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.7 million **

TBS, 11 p.m.-midnight, "Conan," 0.8 million **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.9 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.3 million viewers

** Monday and Tuesday telecasts of "Conan" were delayed by baseball and are excluded. Comedy Central shows were in rebroadcast throughout the week.



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