THIS IS THE END Comes to Life in All-New 3D Maze at Universal Studios Starting Today

In a bold, new approach to bringing iconic horror films to life during "Halloween Horror Nights," Universal Studios Hollywood will break new ground with the introduction of its first ever 3D horror-comedy maze, "This is the End 3D," based on 2013's hit movie starring James Franco, Seth Rogen Jonah Hill, Jay Baruchel, Danny McBride and Craig Robinson. "Halloween Horror Nights" begins today, September 18, 2015.

The hilarity of this genre-defying blockbuster movie, This is the End, will take a dark turn in this all-new maze experience that will come to life in hypnotic 3D. The end of the world will begin as guests head to the ultimate A-list party at James Franco's new Hollywood Hills home, before the Apocalypse strikes and they find themselves trapped in a life-and-death struggle against the demons of the underworld. With the fate of humanity at the crossroads of heaven and hell, "This is the End 3D" will offer defining moments for those guests BRAVE enough to tempt the devil as their destiny hangs in the balance to be damned for eternity or raptured to heaven engulfed in a sea of blue light.

"This is the End brings a new dimension of fear to 'Halloween Horror Nights' by fusing the best of two extreme worlds -- horror and comedy -- to create a literal and figurative three-dimensional experiential version of the film," said John Murdy, Creative Director at Universal Studios Hollywood and Executive Producer of "Halloween Horror Nights." "Our collaboration with James Franco, Seth Rogen and Jonah Hill to transform this outrageous movie into a terrifying maze underscores the impact of 'Halloween Horror Nights' as one the most influential Halloween events around."

"Halloween Horror Nights" 2015 at Universal Studios Hollywood kicks off on Friday, September 18 and continues on select nights through November 1. The popular event brings together the sickest minds in horror to immerse guests in a living, breathing, three-dimensional world of terror. Featuring an all-new slate of unrivaled film production quality mazes, frightful scare zones and a fully re-imagined "Terror Tram" experience uniquely themed to today's most definitive horror properties, "Halloween Horror Nights" will taunt, terrorize and torment guests with spine-chilling haunted attractions during Southern California's most extreme Halloween experience.

Recent maze announcements include "Guillermo del Toro Presents Crimson Peak: Maze of Madness," based on Legendary and Universal Pictures' much-anticipated Crimson Peak film directed, co-written and produced by celebrated filmmaker Guillermo del Toro; "The Walking Dead: Wolves Not Far," based on season 5 of the critically-acclaimed, Emmy Award-winning television series, "Insidious: Return to the Further," based on the bone-chilling Insidious film trilogy, and "Halloween: Michael Myers Comes Home," based on director John Carpenter's cult-classic horror film. This year's event will also feature the global phenomenon and multi-talented dance crew, Jabbawockeez, direct from Las Vegas in an all-new original show, performing multiple times per night throughout the run of "Halloween Horror Nights."

Join the "Halloween Horror Nights" conversation using #UniversalHHN on Facebook at Halloween Horror Nights - Hollywood, Instagram, Twitter and Periscope @HorrorNights. Add username HorrorNights on Snapchat, for nightly live content and watch the terror come to life on Halloween Horror Nights YouTube.

To learn more about the all new "This is the End 3D" maze at "Halloween Horror Nights," click here and watch the video!

THIS IS THE END follows six friends trapped in a house after a series of strange and catastrophic events devastate Los Angeles. As the world unravels outside, dwindling supplies and cabin fever threaten to tear apart the friendships inside. Eventually, they are forced to leave the house, facing their fate and the true meaning of friendship and redemption.

About Sony Pictures Home Entertainment: Sony Pictures Home Entertainment (SPHE) is a Sony Pictures Entertainment (SPE) company. Sony Pictures Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production, acquisition and distribution; television production, acquisition and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. For additional information, go to www.sonypictures.com.

About Universal Studios Hollywood: Universal Studios Hollywood, The Entertainment Capital of L.A.SM, includes a full-day, movie-based theme park and Studio Tour; the CityWalk entertainment, shopping and dining complex, the Universal CityWalk Cinemas and the "5 Towers" state-of-the-art outdoor concert venue. World-class rides and attractions include the renowned, behind-the-scenes Studio Tour featuring the intense "King Kong 360 3-D" attraction and the all-new "Fast & Furious-Supercharged" thrill ride as the Studio Tour's grand finale. Other popular rides include the 3D-HD adventure, "Despicable Me Minion Mayhem" and immersive "Super Silly Fun Land," the critically-acclaimed mega-attraction, "Transformers: The Ride-3D," "Revenge of the MummySM-The Ride," "Jurassic Park -The Ride," "Springfield," hometown of America's favorite TV family, adjacent to the award-winning "The Simpsons RideTM" and the "Nighttime Studio Tour," offering evening tours of the iconic movie backlot through labor day.

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