THE VIEW is Daytime’s #1 Program in Women 18-34 for 2nd Straight Week

For the week of September 24, 2012, powered by Tuesday's exclusive interview with President Obama, THE VIEW ranked as Daytime's #1 program for the 2nd consecutive week in Women 18-34 (213,000/0.6 rating), spiking to a 10-week high in the demo – since week of 7/16/12. In addition, this week stood as the talker's most-watched week in 19 weeks in Total Viewers (3.43 million) and in 12 weeks in Women 25-54 (815,000/1.3 rating) – since weeks of 5/14/12 and 7/2/12, respectively.

Tuesday's first-ever joint interview with President Barack Obama and First Lady Michelle Obama delivered 4.3 million Total Viewers, standing as the series' most-watched telecast in more than four months, and its 2nd-most-watched telecast in nearly a year and a half – since 5/15/12 and 5/2/11, respectively.

In target demos, Tuesday's show levied 4-month highs in Adults 18-49 (1.1 million/0.9 rating), Women 18-49 (793,000/1.2 rating), Adults 25-54 (1.4 million/1.2 rating) and Women 25-54 (1.0 million/1.7 rating).

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