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THE BIGGEST LOSER Resort Announces Online Video Contest

By: Nov. 30, 2011
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The Biggest Loser Resort -the standard in personalized wellness, and tailored fitness and nutrition based on the hit NBC series "The Biggest Loser" -- is dedicating 2012 as the official "Year of You." The reason is due to so many people struggle with weight-related issues for the primary reason that they have been unable to put themselves first. Whether because of financial, physical or emotional challenges, a major stumbling block for overweight individuals tends to be the same – unbalanced lifestyles.

Hence, the "Year of You" at The Biggest Loser Resort is licensed by NBCUniversal Television Consumer Products Group and Reveille LLC.

To kick off the "Year of You," The Biggest Loser Resort has launched the "Year of You Video Contest" on its Facebook page, which will give 10 lucky winners a once-in-a-lifetime opportunity to spend four weeks at the renowned Biggest Loser Resort in Malibu, Calif. and really change their lives for the better.

Contestants can enter by logging on to www.facebook.com/biggestloserresort to upload a video that conveys what it would mean to them to be selected. The video entry period begins at 12 noon (ET) on November 29, 2011 and ends at 12 noon (ET) on December 31, 2011 during which time the sponsor shall select and post up to 150 video submissions which the public will vote on to determine the finalists. Afterwards, a voting period will commence January 1, 2012 at 12 noon (ET) and end at 12 noon (ET) on January 15, 2012, whereby The Biggest Loser Resort online community will select the finalists. The 10 winners will then be selected from among the finalists by The Biggest Loser Resort judges on January 31, 2012.

"We can't begin to tell you how important it is for people struggling with their weight to find time for themselves," said Olivia Ward and her sister Hannah Curlee, winner of "The Biggest Loser" season 11 and the runnerup, respectively. "Had it not been for 'The Biggest Loser' show and Resort, I never would have learned to put myself first," added Sarah Nitta, "The Biggest Loser" season 11 contestant and now a staff member at The Biggest Loser Resort. "'The Year of You Video Contest' provides an amazing opportunity for 10 lucky winners to spend time focusing on themselves, regain a balanced lifestyle and lose unwanted weight," she added.

"The Biggest Loser Resort program has helped thousands of people improve the quality of their lives," said co-founder Tami Clark. "Our program works because we've identified a methodology that is engaging on a social level as well as educational and empowering on an individual level. We want to touch as many lives as we can with our program and this video contest is one way to allow our growing online community to participate."

To enter the "Year of You Video Contest," visit www.facebook.com/biggestloserresort.

About The Biggest Loser Resort: Since 2002, The Biggest Loser Resort has provided programs that encourage and empower people to lose weight and achieve balance in their lives through a strategic combination of fitness, nutrition, education and relaxation. Compassionate, world-class trainers and nutritional staff have helped many resort guests build endurance, know their bodies' unique cues and triggers and transform their relationships with food in a safe, supportive environment.

About "The Biggest Loser": "The Biggest Loser" airs on NBC Tuesdays 8-10 p.m. (ET). The first reality series where everybody "loses," "The Biggest Loser" challenges and encourages overweight contestants to shed pounds in a safe and recommendEd Manner through comprehensive diet and exercise as they compete for a grand prize of $250,000. Hosted by Alison Sweeney, the series provides the contestants with challenges, temptations, weigh-ins and eliminations until the final contestant remains to claim the title of "The Biggest Loser." For season 12, contestants work out under the supervision of professional trainers Bob Harper, Anna Kournikova and Dolvett Quince. "The Biggest Loser" is a production of Reveille, 25/7 Productions and 3 Ball Productions. Check out www.biggestloser.com for more information.

About NBCUniversal Television Consumer Products Group: NBCUniversal is a leader in providing entertainment programming to the domestic and international marketplaces. NBCUniversal Television Consumer Products Group manages all global ancillary television business endeavors for the NBCUniversal Television Group, including third-party home entertainment distribution, consumer products, musical soundtracks, special markets projects and the NBCUniversal Online Store. For the latest product updates and an overview of the properties managed by the group, visit the NBCUniversal Television Consumer Products portal at http://nbcuconsumerproducts.com.

About Reveille: Reveille is part of the Shine Group, one of the world's foremost multinational entertainment and drama companies. Best known for its popular and award-winning hit series including "Masterchef," "The Biggest Loser," "The Office," "The Buried Life," "Ugly Betty," "The Tudors," "Tabatha's Salon Takeover," "Shear Genius" and "Parental Control," the Company also focuses on exploiting worldwide intellectual property rights in scripted and unscripted television and digital entertainment. Reveille has partnerships with Break Media, Microsoft and Yahoo! to develop original online series for brands. Through its distribution arm, Shine International, Reveille distributes its extensive library of programming to more than 150 countries.



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