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TBS Takes the Week as Basic Cable's Top Network in Primetime Among Adults 18-49

By: Mar. 11, 2014
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TBS won the week as basic cable's #1 network in Primetime among adults 18-49. The network's success among that key demo was driven by new episodes of the TBS original comedies Cougar Town and Men at Work, as well as the competition series King of the Nerds and the hit sitcom The Big Bang Theory.

TBS's Men at Work has scored its biggest Live + 3 audience so far this season, garnering 2.0 million viewers for Wednesday's episode (+2% vs. the prior week). In key demos, the episode drew 1.0 million adults 18-49 (+3% vs. the prior week) and 507,000 adults 18-34. Men at Work is slated to close out its third season tomorrow, March 12, with back-to-back episodes at 10 and 10:30 p.m. (ET/PT).

TBS's all-nerd competition series King of the Nerds garnered solid growth last week, drawing more than 1.5 million viewers in Live + 3 delivery (+10% vs. the prior week) for Thursday's episode. Among key demos, the show delivered 1.0 million adults 18-49 (+7% vs. the prior week) and 472,000 adults 18-34.

TBS's original sitcom Cougar Town garnered 1.7 million viewers in Live + 3 viewing for last Tuesday's episode, a +5% increase over the prior week. Among key demos, the show drew 1.0 million adults 18-49 and 489,000 adults 18-34, growing +4% in the latter demo.

TBS's run of The Big Bang Theory continues to barrel over the competition. Last week, the hit show accounted for 14 of basic cable's Top 15 off-net sitcom telecasts among total viewers and adults 18-49.



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