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Stella & Dot Family Brands CEO and Founder Appears on CBS' UNDERCOVER BOSS Tonight

By: Jan. 30, 2015
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Stella & Dot Family Brands CEO and Founder Jessica Herrin will be featured on CBS's hit series "Undercover Boss," airing tonight, January 30, 2015 (8:00-9:00 PM, ET/PT) on the CBS Television Network. Stella & Dot is the first "Social-Selling" company to be featured on the show.

Going undercover as "Nicole," Herrin visited with four key functions within the Stella & Dot organization. As the accessories company plans for an expansion into a Family of Brands this year, Herrin had the opportunity to go undercover to experience different aspects of the organization and ensure that everyone is set up for success as the business readies for their next stage of growth. Herrin traveled to three offices outside of her San Francisco Headquarters to roll up her sleeves and work in the front lines of the company; she visited the Groveport, Ohio Distribution Center to learn the order fulfilling process, she traveled to New York City's Design Studio to learn what goes in to the intricate techniques of creating jewelry, and she spent time in the Delight Center in Scottsdale, Arizona to work with the team on fielding customer and sales force inquiries. She also traveled to the Midwest to learn more about the Independent "Stylist" opportunity and participate in a trunk show.

"Being a part of this show was an extremely moving experience for me," said Herrin. "I am so incredibly proud of our entire Home Office staff and our field of Stylists, who go above and beyond to support our company mission to give women the means to style their own lives through our flexible entrepreneurship opportunity. It was incredible to spend quality time with the individuals who help make sure that we are always delighting our customers with best-in-class service, and that we are continuing to measure success in the number of lives we are impacting around the world with Stella & Dot."

With over 300 corporate employees at Stella & Dot Family Brands and over 30,000 Independent Business Owners globally, 2015 will be a landmark year for the company as it gears up to launch two new sister brands: KEEP Collective, an innovative customized charm concept, and EVER, a new high-performance regimen skincare line. Herrin founded the company out of her living room (originally as Luxe Jewels) back in 2004 and has been recognized for her business savvy Oprah, The Wall Street Journal, New York Times and Forbes have saluted her for her vision. Taking Social Selling to the next level, Jessica's been honored as a business leader and top entrepreneur. To-date, the company's Independent Business Owners have earned over $240 Million in commissions.

UNDERCOVER BOSS, in its sixth season, is a two-time Emmy Award-winning reality series that follows high-level executives as they slip anonymously into the rank-and-file of their own organizations. Each week, a different leader will sacrifice the comfort of their corner office for an undercover mission to examine the inner workings of their operation.

About Stella & Dot

Stella & Dot is a boutique-style jewelry and accessories company reinventing the home-based, flexible entrepreneurship opportunity for the modern woman through its social-shopping business platform. Stella & Dot offers its on-trend, celebrity and editorial-coveted product line exclusively through a growing network of trained independent consultants (Stylists) across North America, the United Kingdom, Germany, Ireland and France. With a mission to give every woman the means to style her own life, Stella & Dot celebrates THE COLLECTIVE spirit and recognizes its leaders through executive training, exclusive sales rewards, and a community that gives back to our home and abroad. Stylists earn sales commissions by selling at private in-home trunk shows and online with a best-in-class and innovative technology platforms. For more information, visit www.stelladotfamily.com.



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