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Starz Renews Distribution Agreement With DirecTV

By: Apr. 16, 2012
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Starz Entertainment, LLC, and DIRECTV, announced today that the companies have entered into a multi-platform distribution agreement extension. The new deal provides for DIRECTV to continue to offer the Starz Entertainment premium channels, HD, and on-demand services, and grants DIRECTV the rights to offer STARZ ONLINE and ENCORE ONLINE services on its DIRECTV Everywhere service, which is currently in beta, for its authenticated STARZSuper Pack subscribers. In addition, the agreement enables DIRECTV to launch MOVIEPLEX, INDIEPLEX, and RETROPLEX, and the related MOVIEPLEX ON DEMAND and MOVIEPLEX ONLINE service on DIRECTV Everywhere.

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DIRECTV offers 15 STARZ and ENCORE channels, with eight in high definition for its STARZ Super Pack subscribers, in addition to the STARZ ON DEMAND and ENCORE ON DEMAND services. DIRECTV’s STARZ ON DEMAND and ENCORE ON DEMAND services – and STARZ ONLINE and ENCORE ONLINE on DIRECTV Everywhere – offer about 600 top movies, originals, and TV programming per month. The MOVIEPLEX on-demand and online services will add about an additional 200 titles once launched.

Financial terms and other deal specifics were not disclosed.

“We are pleased that the STARZ and ENCORE premium channels and service are a part of our DIRECTV Everywhere platform” said Derek Chang, executive vice president, Content Strategy and Development, DIRECTV. “Providing our STARZ Super Pack subscribers with online access to their subscription content from Starz through DIRECTV Everywhere later this year will bring even more value to our customers.”

“DIRECTV and Starz have a long, symbiotic relationship going back to the early 1990s, and I am very pleased that we are able to extend and expand our existing business relationship,” said Ed Huguez, president of affiliate distribution for Starz Entertainment. “With great movies, ‘Spartacus,’ and ‘Magic City,’ the value proposition for subscribing to our multi-platform premium programming has never been better.”



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