Spike TV has greenlit a third season of 20 episodes of the network's popular original series, BAR RESCUE. From the producers of "The Biggest Loser," "Extreme Makeover: Weight Loss Edition" and "Flying Wild Alaska," the series follows one of the country's top nightlife consultants, Jon Taffer, wielding his nearly three decades of experience in the food and beverage, hotel and hospitality industries to help give failing establishments one last chance to transform themselves into vibrant, profitable businesses.
"Bar Rescue" is among the recent crop of original series that have successfully managed to expand and broaden the network's audience base. The second season, premiering on Sunday, July 29 has averaged a robust 1.3 million viewers and improved the timeslot by 100% with Men 18-49 and 89% with Persons 18-34.
For Season 3, Taffer will visit a different failing establishment in cities all around the country. His approach may ruffle feathers along the way, but Taffer pulls no punches and values bottom lines above hurt feelings. Owners and employees he believes are standing in the way of success are urged to check their egos at the door, as he employs a proven scientific approach to solving the problems befalling bars.
"Bar Rescue" is produced by Eyeworks USA and Executive Producers JD Roth, Todd A. Nelson and DJ Nurre. Sharon Levy is Spike TV's Executive Vice President, Original Series, Tim Duffy is Senior Vice President of Original Series for Spike TV, and Justin Lacob, Director of Original Series, serves as the network's Executive in Charge of Production.
Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks. A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is www.spike.com.
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