Iconic, award-winning artist Snoop Dogg has recorded the original title track for Discovery's WEED WARS, the network's new series looking at the world of medicinal cannabis. WEED WARS premieres Thursday, December 1 at 10PM E/P and will be simulcast on Discovery Channel and Discovery Fit & Health Channel.
From Entourage to One Life to Live to WWE RAW, Snoop is no stranger to television both in front of and behind the camera. Coming off his release of Doggumentary, the eponymously titled WEED WARS track is another hotspot in an already big year for Snoop. The coming months will see the release of a collaborative film project featuring Snoop and Wiz Khalifa entitled Mac and Devin Go To High School. Due in December, the duo will precede the movie with a soundtrack by the same name.
WEED WARS is a familiar story: a start-up business with demanding clients and the ever-looming possibility that it could all go belly up?But this is not exactly a typical business. When California voters passed the Compassionate Use Act in 1996, medicinal cannabis was legalized within the state igniting a national firestorm and providing an opening to a whole new kind of entrepreneur.
WEED WARS follows Oakland's Harborside Health Center, the nation's largest medicinal cannabis dispensary serving over 94,000 patients. The series introduces the Harborside staff as well as the growers and "patient farmers" whose job it is to provide the "medicine" - the buds - that will be eventually purchased and used by thousands of clients, many of whom feel their lives have been forever changed by the plant. More at www.discovery.com/weedwars
WEED WARS is produced for Discovery Channel by Braverman Productions. Chuck Braverman is executive producer. For Discovery Channel, Cameo Wallace is executive producer. Snoop Dogg appears courtesy of Doggy Style Records.
About Discovery Channel
Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.4 million U.S. homes, can be seen in 210 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com
About Discovery Communications Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in 210 countries and territories. Discovery is dedicated to satisfying curiosity through 130-plus worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.
For more information on Snoop Dogg, please visit: www.SnoopDogg.com, www.twitter.com/snoopdogg, www.facebook.com/snoopdogg and www.youtube.com/westfesttv
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