Snapchat Superstar Shaun McBride aka Shonduras is taking his amazing "Live Life to the Fullest" mentality to the extreme in his brand new Snapchat series MAKE MY MONDAY. Premiering today on his Snapchat, Shonduras will relinquish all control of his destiny and let the fans take the reins.
In a call to action posted first thing Monday mornings, he will invite his fans to snap him the craziest, most extreme, and
OUTRAGEOUS ideas that he will HAVE to do! From skydiving and bungee jumping to taking a bath in cereal, Shonduras is ramped up and will be executing fan challenges in real time. At the end of the day, Shonduras' Snapchat story will be the most epic story ever made because it will have been directed by his fans.
Make sure to tune into his Snapchat channel @Shonduras EVERY Monday to catch MAKE MY MONDAY. The newest series from AT&T Hello Lab, MAKE MY MONDAY shows how AT&T is teaming up with Shonduras to connect him with fans in a new and unusual way by bringing them closer into Shonduras' world through mobile entertainment and giving them the power to dictate what the show is all about.
About AT&T Hello Lab: AT&T and Fullscreen Strategic Content Group have launched AT&T Hello Lab, a year-long project featuring 10 digital creators at the forefront of mobile entertainment, including video star Grace Helbig, up-and-coming travel tandem Damon and Jo, musicians Us The Duo, magician Collins Key, former professional basketball player turned Instagram comedian Brandon Armstrong, and Snapchat superstar Shaun McBride (AKA Shonduras), who will serve as ambassadors for this ambitious year-long initiative. AT&T Hello Lab marks an evolution of community-driven content from AT&T, moving toward an unprecedented, long-term commitment to co-creation in the influencer space. In collaboration with Fullscreen Strategic Content Group, AT&T Hello Lab will connect internet mega-influencers to their communities through innovative content series, live experiences, albums, giveaways, podcasts and more.
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