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Series Premiere of CBS's BULL Increases to 20.5 Million Viewers with Live +7-Day Lift

By: Sep. 29, 2016
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With live plus 7-day lift, the series premiere of BULL increased to 20.5 million viewers, scoring premiere Tuesday's biggest 7-day viewer lift, according to Nielsen live plus 7-day ratings for Sept. 20. BULL (P) added +4.93m, (20.50m from 15.57m, +32%), +1.3 in adults 25-54 (4.7 from 3.4, +38%) and +0.9 in adults 18-49 (3.1 from 2.2, +41%) in live plus 7-day ratings from live plus same day.

NCIS (P) added +4.23m viewers (20.23m from 16.00m, +26%), +1.3 in adults 25-54 (4.7 from 3.4, +38%) and +0.9 in adults 18-49 (3.1 from 2.2, +41%).

NCIS: NEW ORLEANS (P) added +4.01m viewers (15.13m from 11.12m, +36%), +1.1 in adults 25-54 (3.3 from 2.2, +50%) and +0.8 in adults 18-49 (2.2 from 1.4, +57%).

BULL and NCIS join THE BIG BANG THEORY (21.5m) as the only series to deliver more than 20 million viewers during premiere week with 7 day viewing.

About BULL: BULL stars Michael Weatherly as Dr. Jason Bull in a drama inspired by the early career of DR. PHIL McGraw, the founder of one of the most prolific trial consulting firms of all time. Brilliant, brash and charming, Dr. Bull is the ultimate puppet master as he combines psychology, human intuition and high tech data to learn what makes jurors, attorneys, witnesses and the accused tick. Bull employs an enviable team of experts at Trial Analysis Corporation to shape successful narratives down to the very last detail. They include his quick-witted former brother-in-law, Benny Colón, a lawyer who acts as defense attorney in the company's mock trials; Marissa Morgan, a cutting-edge neurolinguistics expert from the Department of Homeland Security; former NYPD detective Danny James, the firm's tough but relatable investigator; haughty millennial hacker Cable McCrory, who is responsible for gathering cyber intelligence; and Chunk Palmer, a fashion-conscious stylist and former All-American lineman who fine tunes clients' appearances for trial. In high-stakes trials, Bull's combination of remarkable insight into human nature, three Ph.D.'s and a top-notch staff creates winning strategies that tip the scales of justice in his clients' favor.

Photo: Jojo Whilden/CBS ©2016



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